Brand Experience Manager - eCommerce

Clorox Team Opportunity

Clorox is the place that's committed to growth – for our people and our brands. Guided by our purpose and values, and with people at the center of everything we do, we believe every one of us can make a positive impact on consumers, communities, and teammates. Join our team.
Your role at Clorox:
Executes creative strategy and marketing campaigns for eCommerce across the BU, leveraging eComm as a dual-purpose retail channel and influential marketing lever. Partners with media planning for campaigns, ensures brand consistency, and leads test-learn-scale initiatives. ~75% internal facing, 25% external facing.
In this role, you will:
Executes creative strategy and marketing campaigns for eCommerce across the BU.
Partners with media planning for campaigns, ensures brand consistency, and leads test-learn-scale initiatives.
Leads strategic initiatives/projects to advance the BU's eCommerce BX agenda.
Develops best practices for PDP content, retail media, and creative assets; maintains brand consistency across platforms.
Partners with Commercial, Insights, and Customer teams to translate insights into briefs and creative.
Coaches and develops the Performance Marketing Associate Manager.
What we look for:
Typically 5+ years of CPG experience with base Brand experience, ~10-15% Travel, and BS/BA Degree
Brand Experience/Marketing background with proven campaign execution track record
Proficiency in Creative Briefing/Development, Retail Media, Digital Content Optimization, Cross-Functional Influence, Financial Acumen
Knowledgeable in eCommerce platforms (Amazon, Walmart.com, Instacart), PDP optimization, retail media, influencer/UGC programs, and test-and-learn methodologies
Our values-based culture connects to our purpose and empowers people to be their best, professionally and personally. We serve a diverse consumer base which is why we believe teams that reflect our consumers bring fresh perspectives, drive innovation, and help us stay attuned to the world around us. That's why we foster an inclusive culture where every person can feel respected, valued, and fully able to participate, and ultimately able to thrive.
At Clorox, we champion people to be well and thrive, starting with our own people. To help make this possible, we offer comprehensive, competitive benefits that prioritize all aspects of wellbeing and provide flexibility for our teammates' unique needs. This includes robust health plans, a market-leading 401(k) program with a company match, flexible time off benefits (including half-day summer Fridays depending on location), inclusive fertility/adoption benefits, and more.
We are committed to fair and equitable pay and are transparent with current and future teammates about our full salary ranges. We use broad salary ranges that reflect the competitive market for similar jobs, provide sufficient opportunity for growth as you gain experience and expand responsibilities, while also allowing for differentiation based on performance. Based on the breadth of our ranges, most new hires will start at Clorox in the first half of the applicable range. Your starting pay will depend on job-related factors, including relevant skills, knowledge, experience and location. The applicable salary range for every role in the U.S. is based on your work location and is aligned to one of three zones according to the cost of labor in your area.
–Zone A: $131,200 - $258,500
–Zone B: $120,300 - $237,000
–Zone C: $109,400 - $215,500
All ranges are subject to change in the future. Your recruiter can share more about the specific salary range for your location during the hiring process.
This job is also eligible for participation in Clorox's incentive plans, subject to the terms of the applicable plan documents and policies.