Digital Marketing Coordinator

Digital Marketing Coordinator – Vital. Temporary position at headquarters, Portsmouth, NH. Non‑remote year 1; local New Hampshire seacoast area preferred.

Location
Portsmouth, NH (headquarters)

Experience
Minimum 2 years of company side or agency experience.

Salary Range
$45,000 – $75,000

Responsibilities

Complete Vital‑created training around core production tasks such as reporting, link building, monthly maintenance, and page building.

Collaborate with account managers, strategists, and production team to execute and report on client projects and digital strategies.

Stay up to date on evolving tech stack and apply knowledge to daily workload.

Provide internal support, troubleshooting, and best practice guidance for all digital marketing tools in the tech stack.

Learn new tools as needed and support client initiatives.

Participate in problem‑solving, troubleshooting and task execution both independently and with team.

Examples of Coordinator Responsibilities

Report on clients’ monthly progress using Looker Studio, Supermetrics, Google Analytics, HubSpot and other tools.

Develop relationships with website editors to drive link building strategy.

Use email marketing software to draft and send emails, create segments, and set up lead nurture workflows.

Build website pages in WordPress.

Draft blog posts according to SEO best practices, publish and promote on social media.

Populate client websites with copy and images.

Test client websites for design and functionality.

Execute digital marketing tool setup and provide troubleshooting support and tool insight.

Technical Skills & Experience

Google Analytics (GA4)

WordPress

Looker Studio

Google Tag Manager

Magento

HubSpot

Gravity Forms

Salesforce

Moz

Hotjar

OptinMonster

MailChimp

Google Sheets & Docs

Personal Skills & Abilities

Excellent time management and communication skills, both in person and digitally.

Tenacity and self‑motivation when taking on new challenges and learning new tools.

Active member of internal digital marketing and creative services teams.

Exceptional attention to detail.

Humble, down‑to‑earth attitude towards learning and asking questions.

Ownership of tasks and ability to carry them to completion.

Flexibility to respond to changing deadlines and priorities.

Process‑focused and able to execute multiple complex projects at once.

Team player prepared to collaborate closely with a vibrant and creative internal team.

Qualifications

Inbound marketing certified via HubSpot.

Understanding of basic digital marketing and website‑building terms and strategies (blogging, SEO, link building, email marketing, social media marketing, CRO, KPI).

Proficiency in Microsoft Office (Word, Excel, PowerPoint).

Comfort with WordPress, Google Sheets, Google Docs, Looker Studio.

Working knowledge of Google Analytics (GA4) and ability to find trends and patterns.

Experience with marketing automation tools such as HubSpot, Pardot, Marketo, Campaign Monitor and knowledge of inbound tools like Moz, HotJar, SEMRush, HeyOrca, Zapier, CallRail, MailChimp, OptinMonster.

Experience with quality testing websites and documenting issues.

Benefits

Competitive salary.

Health benefits.

Simple IRA.

#J-18808-Ljbffr