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Senior Marketing Manager - Orthopedics

Virtual Vocations Inc · New York, NY, USA ·

Job type:
Full Time

To shape the go-to-market strategy for Orthopedics, Ambulatory Surgery Centers (ASC), and Women's Health, the full-time remote Senior Marketing Manager - Orthopedics will develop and operationalize messaging, support sales enablement, and collaborate with cross-functional teams to enhance market performance.
Key responsibilities:

Lead the development and execution of go-to-market strategies, including audience segmentation and value proposition creation
Translate product strategy into compelling narratives and commercial motions that resonate with specialty healthcare buyers
Equip Sales and Customer Success teams with specialty-specific messaging and enablement tools to improve sales effectiveness

Required qualifications:

Bachelor's degree in Marketing, Business, or related field (MBA preferred)
8+ years of experience in solution marketing, product marketing, or related commercial roles
Experience in healthcare technology, SaaS, or healthcare IT is required
Proven ability to develop market-facing narratives and sales enablement content
Strong strategic thinking and project management skills with an analytical mindset