LexisNexis is a global provider of legal, regulatory, and business information and analytics designed to help professionals make better decisions through trusted data, advanced analytics, and AI-powered technology. Our Product Marketing team transforms complex capabilities into compelling stories that drive adoption, customer value, and business growth.
What You’ll Do Drive product positioning, develop differentiated frameworks, value propositions, and customer narratives that clearly communicate business value.
Translate complex AI technologies and data solutions into customer‑focused messaging that is consistent across campaigns, launches, sales enablement, and customer communications.
Serve as the marketing representative on cross‑functional go‑to‑market teams, influence product strategy through customer insights, market intelligence, and competitive analysis.
Partner with Product Management to bring new capabilities and enhancements to market, develop launch plans, and provide marketing assets and guidance.
Leverage customer feedback, market insights, and competitive intelligence to refine product strategy, positioning, and marketing effectiveness.
Support sales enablement by equipping Sales and Customer Success teams with messaging, presentations, competitive intelligence, and use cases.
Develop messaging and content that enhances customer adoption and expansion throughout the customer lifecycle.
Collaborate with Product Management, Digital Marketing, Campaign Marketing, Segment Marketing, Customer Success, Sales, and Executive Leadership to align go‑to‑market priorities.
Present recommendations, messaging strategies, launch plans, and market insights to leadership audiences.
Monitor competitive activity, industry trends, emerging technologies, and AI innovation, translating market intelligence into actionable recommendations.
What You’ll Bring 4–7+ years of Product Marketing or related B2B marketing experience, preferably in enterprise SaaS, AI, data, analytics, or technology solutions.
Proven success in developing positioning, messaging, and go‑to‑market strategies for software products.
Strong customer research and competitive intelligence skills, translating insights into business strategy.
Exceptional storytelling, writing, presentation, and communication skills.
Experience partnering with Product Management and influencing cross‑functional teams.
Demonstrated success supporting product launches, feature rollouts, and adoption initiatives.
Strong executive presence with effective communication at senior stakeholder level.
Ability to manage multiple priorities in a fast‑paced, collaborative environment.
Bachelor’s degree in Marketing, Business, Communications, or a related field.
Preferred: Global B2B marketing experience, supporting multiple products, familiarity with AI‑powered products, use of AI tools for research and content development.
U.S. National Base Pay Range: $78,800 – $131,300 (geographic differentials may apply). This job is eligible for an annual incentive bonus.
We are an equal opportunity employer: qualified applicants are considered for and treated during employment without regard to race, color, creed, religion, sex, national origin, citizenship status, disability status, protected veteran status, age, marital status, sexual orientation, gender identity, genetic information, or any other characteristic protected by law. USA Job Seekers: EEO Know Your Rights.
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Product Marketing Manager
LexisNexis Risk Solutions · Raleigh, NC, USA ·
- Pay:
- $78,800-$131,300/yr
- Job type:
- Full Time