Regional K-12 Field Marketing Lead

Cengage Group is seeking a Field Marketing Manager for the K-12 segment to lead regional marketing strategies that drive awareness, demand, and adoption of products among school districts, administrators, and educators. You will partner with Sales and cross-functional teams to align programs with territory priorities and procurement cycles, owning end-to-end execution and ROI optimization.
You will translate national campaigns into localized programs, manage budgeting and performance tracking,

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