Product Manager

Miami, FL (On-site) | Full-Time

Salary Range: $120,000–$140,000 Annually

Reports To:

VP of Revenue

About the Role
Grant Cardone Enterprises operates multiple high-velocity revenue funnels across high-ticket consulting, live training programs, real estate education, and large-scale events, generating millions in monthly revenue through paid media, landing pages, sales teams, and live experiences.

We're restructuring our revenue organization into dedicated funnel pods, where small cross-functional teams own a single business line from traffic through revenue.

We're hiring a

Product Lead

to own one of these funnels as its business operator. This role carries end-to-end accountability for the funnel's performance—including paid media results, landing page conversion, lead flow, sales pipeline health, and ultimately revenue generation.

You’ll lead a dedicated pod consisting of a media buyer, funnel builder, marketing automation specialist, and CRM governance resources while partnering closely with Revenue, Marketing, and Sales leadership.

This is a hands‑on execution role—not a management‑by‑delegation position. We're looking for someone with approximately 4–5 years of experience building and optimizing revenue funnels who wants full ownership of a meaningful business metric and the authority to improve it.

Key Responsibilities
Own Revenue Performance

Take full ownership of one business line's funnel performance—from advertising spend through closed revenue.

Be directly accountable for revenue targets and overall funnel health.

Lead Your Funnel Pod

Set weekly priorities for your cross‑functional pod.

Direct work across media buying, funnel development, marketing automation, and CRM governance.

Eliminate bottlenecks and keep execution moving quickly.

Optimize Funnel Economics

Monitor and improve:

Customer Acquisition Cost (CAC)

Cost per Lead (CPL)

Booking rates

Show rates

Close rates

Overall Return on Ad Spend (ROAS)

Identify the biggest constraint in the funnel each week and focus resources accordingly.

Own Conversion Strategy

Drive landing page optimization through:

Messaging

Calls‑to‑action

A/B testing

Partner closely with your funnel builder to launch improvements quickly.

Partner with Paid Media

Work alongside media leadership to optimize:

Meta advertising campaigns

Audience targeting

Budget allocation

Ensure clean lead routing into the sales organization.

Improve speed‑to‑lead.

Maintain CRM pipeline hygiene.

Build tight feedback loops with sales leadership to improve lead quality.

Present Business Performance

Report weekly on funnel performance.

Explain what changed, why it changed, and the actions being taken.

Own forecasting for your business line.

Maintain Data Integrity

Ensure CRM consistency and attribution accuracy.

Maintain reliable reporting across the funnel.

Follow revenue team governance standards to establish one source of truth for all key metrics.

Qualifications
Required Experience

4–5 years of experience in:

Product Management

Growth Marketing

Performance Marketing

Revenue Operations

Funnel Management

Experience within direct-response marketing, high-ticket sales, information products, education, events, SaaS, or similar high-growth environments.

Demonstrated ownership of a revenue target, acquisition goal, or business KPI—not just execution of an individual marketing channel.

Ability to explain funnel strategy, optimization decisions, and measurable business outcomes.

Technical Skills
Hands‑on experience with:

Meta Ads

Landing page optimization

Conversion rate optimization

Funnel testingAnalytics and dashboard reporting

Experience with modern revenue platforms such as:

HubSpot

Mixpanel

Zoom

Slack

Deep HubSpot or Mixpanel experience is strongly preferred.

Leadership

Experience directing cross‑functional specialists including media buyers, automation specialists, or developers.

Previous team leadership is preferred but not required.

Analytical Mindset

Strong understanding of funnel metrics and unit economics.

Data‑driven decision maker who distinguishes measurable facts from assumptions.

Execution

Operates with urgency.

Comfortable in a fast‑paced environment with weekly launches, testing, and optimization.

Preferred Qualifications

Experience with sales‑assisted funnels.

Understanding of speed‑to‑lead, dialers, booking rates, show rates, and sales conversion metrics.

Experience supporting webinar or live‑event acquisition strategies.

Familiarity with:

HubSpot Workflows

Lead routing logic

Marketing automation

$120,000–$140,000 annual base salary, commensurate with experience.

Full‑time, on‑site position based at our Aventura (Miami), Florida headquarters.

Direct exposure to executive leadership.

Significant opportunity for career growth as our funnel pod organization expands, with top‑performing Product Leads positioned for broader ownership and increased responsibility.

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