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BF - Social Media Content Creator

City of Lincoln · El Paso, TX, USA ·

Pay:
19.286 - 24.796
Job type:
Part Time

Base Pay $14.00 / Year
Employee Type Non-Exempt

Job Title: Lead/Keyholder - In-Store Social Media
Location: Black Friday$
Direct Reports: Cashiers, Warehouse Associates, Floor Associates
Reports to: Store Manager, Assistant Manager
FLSA Status: Non-Exempt, Part-Time
Salary/Pay Range: BF Lead/Keyholder Tier

(varies based on region, we need a posted number/range in CO)

Created by: HR Manager
Last Updated: 02/2026

Job Purpose
The Department Lead is responsible for overseeing and leading the successful completion of work in a particular area of the business; these areas of the business may include Clothing, Warehouse, Cashiering, Social Media

Job Responsibilities

? Always represent the store in a favorable manner, in keeping with Black Friday$ Mission, Vision, and Values.

? Lead, motivate, encourage, and challenge team members toward excellent performance, specifically within their assigned area.

? Engage with customers and team members with the goal of creating a welcoming environment.

? Assist Store Management in training and motivating team members to achieve goals in accordance with company policies and procedures.

? Lead the timely completion of tasks within assigned area of leadership.

? Coach team members to appropriately stock, merchandize, clean, and/or serve customers in accordance with established policies and procedures.

? Spearhead new initiatives and procedures as directed by Store Management.

? Ensure that the department area under their leadership is meeting the standards of performance set forth by Store Management & Marketing Manager

? Engage in active communication with Store Management and Marketing Manager regarding successes and failures within designated area of responsibility.

? Assist in daily operations including opening and closing procedures.

? Follow all Black Friday$ policies and procedures.

? Completes other tasks as assigned by Store Management.

? Open and/or close the store a minimum of 3 days weekly.

? Other duties as assigned

Social Media Responsibilities

? Collaborates with the marketing team to develop branding messages.

? Develop and curate engaging content for social media platforms.

? Create and edit written, video, and photo content.

? Ensure the unified brand voice aligns with Black Friday Marketing's brand guidelines.

? Answers store messages and comments on social media in keeping with established brand guidelines.

? 1 Daily Live Stream: Real-time "walkthroughs" of the sales floor, highlighting current in-store stock.

? 1 Static Post: A high-quality photo or video of the actual merchandise available on the shelves that specific day.

Job Requirements

? Retail experience preferred

? Accept company core values: We serve, We do the right thing, We celebrate wins, We get better every day, and We own it

? Excellent verbal and written communication skills.

? Excellent sales and customer service skills.

? Knowledge of promotional methods

? Passion for social media and proficiency with major social media platforms and social media management tools

? Proficiency with video and photo editing tools, digital media formats.

? Strong copywriting and copy-editing skills.

? Attention to detail

? Passion for engaging with and serving customers

? Willingness to learn

? Bilingual Proficiency

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