Sr. Graphic Designer – CONTRACT – Hybrid in St. Paul, MN

Sr. Graphic Designer – CONTRACT – Hybrid in St. Paul, MN
Contract type

Freelance

Location

Saint Paul , MN

Specialty

Creative

Salary

$40-$50/hour

Remote

No

Reference

512770

Contact name

Julie Mattson

Job description
Sr. Graphic Designer

JOB TITLE: Sr. Graphic Designer (Contract to hire. HYBRID in St. Paul, MN)

Summary

Provides strategic design, creative direction, and production expertise required to develop integrated marketing communications that promote the Company’s products, services, associate programs, and corporate culture. Creates compelling visual solutions across print, digital, presentation, and multimedia channels while ensuring brand consistency and regulatory compliance. Demonstrates exceptional written, verbal, visual, and interpersonal communication skills while partnering with marketing strategists, copywriters, project managers, compliance, and business partners to deliver customer-focused creative solutions. Leverages Adobe Creative Cloud, Adobe Workfront, Adobe GenStudio, approved AI-powered tools, and prompt writing techniques to improve creative effectiveness, workflow efficiency, and scalability. Works independently with minimal supervision and leads complex, high-visibility projects from concept through final delivery. Provides mentorship to peers, promotes best practices, and contributes to the continuous evolution of creative processes, enterprise design systems, and emerging creative technologies.

Bullet Point Overview

Responsible for the concept, design, production, and delivery of integrated marketing communications.

Develops strategic creative concepts demonstrating strong design thinking, technical expertise, and understanding of target audiences.

Produces high-quality print, digital, presentation, and multimedia assets while maintaining enterprise brand standards.

Designs and produces professional PowerPoint presentations and presentation templates that support marketing initiatives and business communications.

Utilizes Adobe Workfront to manage multiple projects, prioritize work, communicate project status, and accurately track time.

Leverages Adobe GenStudio and approved AI-powered creative tools to improve content creation and workflow efficiency.

Develops and refines prompts for generative AI tools to create, optimize, and enhance creative concepts and marketing assets.

Serves as both creative lead and production specialist while managing multiple concurrent projects.

Demonstrates exceptional communication and presentation skills with business partners and stakeholders.

Builds collaborative relationships across Enterprise Marketing through proactive communication, responsiveness, and a customer-focused approach.

Contributes to enterprise design systems, templates, brand standards, and workflow best practices.

Major Job Responsibilities

Creative Strategy & Design

Develop concepts and provide creative direction for integrated marketing communications aligned with business objectives and brand strategy.

Apply typography, imagery, color, layout, and user-centered design principles to produce compelling communications.

Participate in brainstorming, design reviews, and cross-functional collaboration.

Present creative concepts and recommendations while incorporating stakeholder feedback.

Create and evolve enterprise design systems, templates, presentation standards, and reusable creative assets.

Design and develop PowerPoint presentations, presentation templates, and supporting visual content.

Design and produce print, digital, email, presentation, social, and event marketing communications.

Brand Stewardship

Ensure creative materials align with Company brand standards, legal requirements, and compliance guidelines.

Serve as a resource on brand consistency and production standards.

AI & Creative Technology

Utilize Adobe GenStudio and approved AI technologies to enhance creative workflows.

Develop effective prompts for generative AI to create, refine, and optimize creative assets.

Evaluate and edit AI-generated output to ensure quality, accuracy, and brand compliance.

Recommend innovative AI applications that improve efficiency and effectiveness.

Project & Workflow Management

Manage multiple complex projects using Adobe Workfront.

Maintain accurate project status, priorities, documentation, and time reporting.

Communicate project progress, risks, and timelines proactively.

Balance competing priorities while meeting deadlines and quality expectations.

Production Excellence

Demonstrate knowledge of print, digital, presentation, and production workflows.

Maintain production-ready files and technical specifications.

Participate in quality assurance and proofing processes.

Continuous Improvement

Maintain current knowledge of design trends, Adobe Creative Cloud, Adobe Workfront, Adobe GenStudio, AI technologies, and prompt engineering.

Improve creative processes and mentor team members through collaboration and knowledge sharing.

Required Qualifications

Bachelor’s degree in Graphic Design, Visual Communications, Marketing, or related field, or equivalent professional experience.

Ten (10) or more years of professional graphic design experience.

Demonstrated portfolio showcasing strategic thinking, conceptual design, and production excellence.

Advanced proficiency in Adobe Creative Cloud (InDesign, Illustrator, Photoshop, and Acrobat Pro).

Experience using Adobe Workfront or a comparable enterprise work management platform.

Experience using Adobe GenStudio or other AI-enabled creative platforms preferred.

Experience developing effective prompts for generative AI tools.

Experience creating professional PowerPoint presentations and presentation templates for marketing, sales, executive, and business communications.

Experience producing integrated print, digital, presentation, and multimedia marketing communications.

Exceptional written, verbal, presentation, and interpersonal communication skills.

Outgoing, collaborative, and customer-focused professional with a positive attitude and the ability to build strong relationships across cross-functional teams.

Demonstrated ability to communicate creative concepts and technical information to both creative and non-creative audiences.

Proven ability to influence, collaborate, and build trust with stakeholders at all organizational levels.

Core Competencies

Strategic and conceptual thinking

Creative problem solving

Visual communication and storytelling

Brand stewardship

Adobe Creative Cloud expertise

Adobe Workfront project management

Adobe GenStudio and AI-assisted content creation

Prompt engineering for generative AI

Communication and presentation skills

Relationship building

Collaboration and teamwork

Attention to detail

Innovation and continuous improvement

Coaching and mentoring

Adaptability and accountability

Positive attitude and customer focus

Technical Skills

Adobe Creative Cloud (InDesign, Illustrator, Photoshop, Acrobat Pro)

Adobe Workfront

Adobe GenStudio

Microsoft PowerPoint

Microsoft Office Suite

Prompt development for generative AI

AI-powered creative applications

Success Measures

Deliver strategic, innovative, and high-quality creative solutions.

Produce compliant and brand-consistent marketing communications.

Manage projects effectively in Adobe Workfront.

Leverage Adobe GenStudio and prompt writing to improve creative workflows while maintaining quality.

Communicate effectively with stakeholders and build trusted partnerships.

Develop effective PowerPoint presentations and templates that support business and marketing objectives.

Mentor peers and contribute to a collaborative, innovative creative culture.

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