Creative Design Specialist

Job DetailsJob Location: Nichols College - Dudley, MA 01571Salary Range: $60,000.00 - $60,000.00 Salary
Job Title Creative Design Specialist
Department Marketing and Communications
Supervisor Vice President for Marketing and Communications
Job Purpose The Creative Design Specialist contributes to the college’s financial success through the creation and delivery of compelling print and digital design materials and other outputs. As the college’s primary designer, the Specialist works closely with enrollment (admissions) and other key campus partners to communicate the value of a Nichols College education and contribute to strategic growth priorities. The Specialist helps meet tactical objectives in alignment with the institution’s marketing and communications goals, and produces tangible assets and collateral while adhering to brand standards.
Job Duties

Design multipage publications, brochures, newsletters, fact (one) sheets, multi-media displays, billboards, digital and print advertisements, and other long-form publications
Develop original print and web graphics, illustrations, charts, graphs, webpages and artwork for use in digital and print marketing and communications, including nichols.edu
Capture, edit and optimize photography; photograph key institutional events such as Commencement, Convocation, new student orientation, etc.; manage college’s digital asset management (DAM) resource
Identify and advise print vendors; ensure product quality and timeliness of printed communication materials and publications; determine standards and most efficient methods of production to consider timeframes and/or cost; evaluate finished product and analyze success of products
Follow established graphic and branding standards to elevate the Nichols College brand and ensure all materials are visually consistent, professional, and aligned with brand guidelines. Ensure accurate use of logos, colors, typography, and layouts across all deliverables and campus-wide departments
Possess strong working knowledge of graphic design and productivity software, including Adobe Creative Cloud, WordPress, Figma, Canva, Microsoft Office, including PowerPoint, etc.
Research and manage stock photography and video; manage creative and digital graphics subscriptions; work with outside photographers, including Nichols College student staff; manage work study students as necessary
Maintain an archive of finished creative design projects, timelines and calendars, and other project management tools and resources
Required Qualifications

Bachelor’s degree preferably in graphic design, digital communications, or a related field; or technical certification and relevant professional experience in creative and graphic design
High proficiency in Adobe Creative Cloud Pro and Microsoft Office; working knowledge of WordPress, Figma, Canva
Knowledge of best-practice design techniques, tools and principles
Strong portfolio of published work, including graphic design, digital marketing, multimedia and photography
Demonstrated creativity and originality
Effective time management skills and ability to juggle multiple projects concurrently
Adaptability and flexibility, including evening/weekend availability
Additional duties as assigned
Physical Job Components

Light to moderate lifting of equipment, supplies and other materials
Able to use office and telecommunications equipment
Walking is required, traveling may be expected at times
Ability to communicate in writing and orally

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