Product Marketing Manager

Company Overview

Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, better design, and better comfort to people’s lives.
Position Overview

This role within the Product Marketing team is responsible for establishing the Uniqlo brand in the US through communication of our brand values and iconic products. In this role, the individual will lead UT (UT: Graphic Tees) and UTme! (Custom print service and exclusive designs) programs from end-to-end. They will also be accountable for sourcing, creating and developing the exclusive design for the US region marketing plan and localized execution. This individual will collaborate with Global Marketing based in Japan on marketing planning, creative development and local adaptation for UT product categories. The Product Marketing Manager will report to the Head of Marketing. They will interface with various teams including US and Global Marketing, Merchandising, Creative, Visual Merchandisers, PR, E-Commerce, Digital Marketing, Inventory Planning, Finance, Store Operations and Store Managers.
Job Responsibilities

Develop and execute UT and UTme! product marketing strategies and plans on an annual/seasonal basis
Collaborate with Global Marketing to provide input on creative briefs for seasonal product campaign development
Provide direction and guidance on product shoot list and in-store asset creation
Lead product/project planning and execution in collaboration with other departments
Establish understanding of Uniqlo Lifewear with breakthrough communication that elevates the brand and supports the key brand attributes through product marketing communication
Ensure optimized product marketing communication for the US consumer for all product marketing materials
Manage agency relationships and conduct briefings for marketing plan development and execution
Plan and execute in-store and in-market product marketing events
Conduct business analyses and post marketing campaign reviews
Support the training and development of junior and new marketing team members
Other related duties to be assigned by direct supervisor
Qualifications

Education: Bachelor’s Degree required
Minimum 3 years’ experience working in the marketing/communications field
Experience in working for product marketing/communications (preferred)
Experience with retail and consumer marketing (preferred)
Pasion for Art, manga, music, games, movies (preferred)
Great deep thinker to find opportunities by thinking brand and product values and customer’s insight
Skilled at managing projects - resources, assets, budget, information and timeline
Excellent verbal and written communication skills, technical skills & business acumen
Ability to communicate and interface well across all levels of the organization
Detail oriented, self-starter with a high level of accuracy
Ability to handle multiple projects and work efficiently and effectivelyRegular, dependable attendance and punctuality
Salary

Salary: $129,000 - $135,000 annually Bonus eligible
**The offered salary or salary range is based on several factors, including, but not limited to, overall experience, relevant experience, education level, certifications, applicable skills and expertise, and location of the position.
The Company is committed to equal pay initiatives and will not ask candidates for their current or past salary.
As an Equal Opportunity Employer, Fast Retailing does not discriminate against applicants or employees because of race, color, creed, religion, sex, national origin, veteran status, disability, age, citizenship, marital or domestic/civil partnership status, sexual orientation, gender identity or expression or because of any other status or condition protected by applicable federal, state or local law.
UNIQLO is a brand of Fast Retailing Co., Ltd., a leading Japanese retail holding company with global headquarters in Tokyo, Japan. UNIQLO is the largest of eight brands in the Fast Retailing Group, the others being GU, Theory, PLST, Comptoir des Cotonniers, Princesse tam.tam, J Brand and Helmut Lang. Fast Retailing is one of the world’s largest apparel retail companies, and UNIQLO is Japan’s leading specialty retailer.
UNIQLO continues to open large-scale stores in some of the world's most important cities and locations, as part of its ongoing efforts to solidify its status as a global brand.
Today the company has a total of more than 2,500 UNIQLO stores across the world, including Japan, Asia, Europe and North America.
The total number of stores across Fast Retailing's brands is now over 3,600. With a corporate statement committed to changing clothes, changing conventional wisdom and change the world, Fast Retailing is dedicated to creating great clothing with new and unique value to enrich the lives of people everywhere.
For more information about UNIQLO and Fast Retailing, please visit www.uniqlo.com and www.fastretailing.com. For additional information regarding Uniqlo Careers please visit our Global Career Page.
Apparel that comes from the Japanese values of simplicity, quality and longevity. Designed to be of the time and for the time, LifeWear is made with such modern elegance that it becomes the building blocks of each individual’s style. A perfect shirt that is always being made more perfect. The simplest design hiding the most thoughtful and modern details. The best in fit and fabric made to be affordable and accessible to all. LifeWear is clothing that is constantly being innovated, bringing more warmth, more lightness, better design, and better comfort to people’s lives.
Unlocking The Power Of Clothing We believe we can turn the power of clothing into a force for good. By designing, making and selling good clothing, we can make the world a better place. Good clothing means simple clothing, high in quality, and built to last. It's clothing that enriches the lives of people who wear it by giving them comfort, protection and pleasure. It is produced in a way that is harmonious with nature, without excessive burden on the environment. Good clothing is made by people of diverse backgrounds working with energy and enthusiasm, under conditions where their health, safety and human rights are respected and upheld. And we will extend this same spirit to our customers and all our Stakeholders, working with them to aspire to a better society where we all thrive. This is our promise: to always work toward a better, more sustainable society.
Fast Retailing embraces and promotes diversity and inclusion. We believe these concepts nurture our culture, helping to change our business, the people working within it, and all of society for the better. We respect and appreciate each individual’s points of difference and personality and strive to create a diverse team where every person has equal opportunity to use their greatest abilities to fulfill their potential.

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