Mid-level Brand Designer (Aruliden)

Mid‑Level Brand Designer – Aruliden Location: New York City (hybrid). This role is based near our office in New York City.
About Aruliden Aruliden is an award‑winning, multidisciplinary design and innovation studio that builds brands, products, and experiences from concept to execution. We work with clients in beauty, lifestyle, wellness, and technology, rethinking categories and industries. Design excellence is evident in all aspects of our work—from innovation and strategy to digital content creation—rooted in bringing brands to life in non‑traditional ways.
Role Overview We are looking for a Brand Designer with strong conceptual thinking, exceptional craft, and deep experience building brand systems across physical and digital environments. You thrive in a fast‑paced, collaborative studio and are comfortable generating ideas, shaping visual worlds, and executing with precision. This mid‑level role sits at the intersection of concept, system, craft, and ownership.
Conceptualize and execute creative work across brand, product, digital, and experiential touchpoints.
Establish visual tonality through image curation, typography, layout, motion‑aware thinking, and storytelling.
Create dynamic, scalable brand systems that translate across physical and digital environments.
Manage projects from initiation to completion with support from Project Management.
Document design systems in clear, comprehensive guidelines and prepare production‑ready files.
Ensure high‑craft execution across all deliverables.
Produce design work with strong conceptual foundations and refined execution.
Shape presentations that communicate creative strategy and design decisions clearly.
Integrate motion thinking through storyboarding or animation direction when relevant.
Collaborate with Strategy, Industrial Design, Creative Technology, and Client teams to translate insights into creative solutions.
Contribute to cohesive execution across all touchpoints.
Present work to clients and internal teams with confidence and clarity.
Provide feedback and guidance to junior designers.
Bring a culturally aware perspective to the studio and help foster a culture of creativity, experimentation, and thoughtful risk‑taking.
Qualifications 2–5+ years of professional design experience in a studio or agency environment.
Motion graphics skills.
Experience building dynamic brand identity systems, including packaging design, motion design, and digital experiences.
Portfolio demonstrating conceptual thinking, brand systems, art direction, and high‑craft execution.
Proficiency in Adobe Creative Suite and Figma; familiarity with motion or type design tools.
Strong typography skills.
Ability to see projects through to delivery, including final graphic artifacts and guidelines.
Cultural fluency with a strong pulse on beauty, fashion, lifestyle, and consumer trends.
Passion for design, storytelling, and building brands that create cultural impact.
Compensation Pay Range: $65,000.00 – $85,000.00 (Actual range may differ based on location and specific skill set).
Equal Employment Opportunity All qualified applicants will receive consideration for employment without discrimination on the basis of race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.

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