Social Media Manager

We're looking for a Senior/Staff Social Media Manager to own organic social strategy with one of our clients. You'll build the content calendar, work with cross-functional teams to repackage real estate content for social purposes, and find opportunities to connect the company to relevant trends and culture. Strong creative production or video background, and/or experience automating social processes with AI, is a plus.

Responsibilities

Own day-to-day management of organic social media channels

Develop and manage a content calendar that surfaces real estate news that resonates with social audiences and balances brand-building with a bias for reach and impressions

Identify and act on opportunities to connect the company to relevant trends and conversations

Develop social-first partnership and brand concepts

Report on organic social performance, tying results back to broader marketing and business goals

Use platform-native and third-party analytics tools to identify what's working and adjust strategy accordingly

Own our social publishing tool and the associated vendor relationship

Build AI-driven processes to help the team move faster

Partner with data science/analytics teams on more advanced measurement as needed

Qualifications

3-5 years of social media management experience, with demonstrated ability to manage day-to-day execution and think strategically

Experience working in standard social publishing & production tools (e.g., Sprinklr, Canva, CapCut, native platform tools)

Strong analytical skills; comfortable pulling and interpreting social and campaign performance data to inform decisionsli>

Demonstrated ability to produce content yourself, not just brief and direct others

Experience working cross-functionally with marketing, product, or creative teams

Nice to have

Creative production or video experience, especially scaling a video program

Experience automating social processes with AI

Experience in consumer tech, marketplace, or app-first businesses

Experience with paid media is a plus

Bachelor's degree or equivalent practical experience

Compensation: $26 - $35 per hour

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