Digital Advertising Operations Specialist

Dow Jones & Co.

Dow Jones, Making Careers Newsworthy
Location: NYC - 1211 Ave of the Americas
Contract type: Full time
Job_Req_54319
Job Description:

The Digital Advertising Operations Specialist plays a key role in the functioning of the ad operations group. You will be responsible for the daily management of client campaigns and driving the strategic revenue growth for each account. A typical day will include: providing quality assurance, implementing campaigns, pulling campaign pacing reports, and reviewing the status of campaigns to optimize their performance. Additionally, you'll troubleshoot and resolve site and advertiser issues, requiring you to handle clients with grace and confidence while working closely with the account management team(s) and other internal departments.
Responsibilities:

Implement and manage digital and audio advertising campaigns, including direct and programmatic guarantee orders
Monitor delivery of campaign from beginning to end and optimize as needed
Monitor delivery and find ways to optimize based on clients' success metrics
Produce weekly reports outlining campaign performance
Meet, twice, weekly with the sales and planning team to go over client campaigns and weekly reports
Campaign reporting utilizing analytical and proprietary tools
Performs proactive daily analysis and campaign optimization
Interact with internal as well as external clients including but not limited to coordination and consultation to ensure a successful advertising campaign
Coordinate with internal teams in QA'ing and launching custom campaigns and custom ad units
Follow up with immediate action & provide concise, timely feedback within the deadlines established
Self-manage tasks/schedule for effective and efficient time management
Troubleshoot targeting issues, resolve any traffic issues, and reconcile discrepancies.
Requirements:

2-3 years of online ad trafficking experience or relevant exposure to Advertising industry via Internships
Ability to multi-task, and work efficiently within a high-paced changing environment
Some experience in ad serving tools and order management systems (i.e GAM, Operative, Megaphone, etc.)
Strong organizational and time management skills
Strong analytical and problem-solving skills
Strong written and communication skills with the intent of interacting comfortably with both clients and other internal departments
BA/BS preferred or experience in lieu thereof
Equal Opportunity Employer

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, age, national origin, protected veteran status, disability status or any other protected characteristic under applicable law. EEO/Disabled/Vets

Reasonable Accommodation

We are committed to providing reasonable accommodation for qualified individuals with disabilities in our job application and/or interview process.
Business Area:

Dow Jones - Media Sales
Job Category:

Media
Union Status:

Union / A clear and likely internal candidate
Base Pay Range:

70,000 - 90,000
We're committed to offering competitive and flexible compensation to attract top talent. This pay range reflects our good faith estimate for the role and may vary based on a candidate's experience, skills, location, and other relevant factors.
For bonus-eligible roles, targets are determined based on multiple considerations, including market benchmarks and individual contributions.
For benefits-eligible roles, we offer a comprehensive and competitive benefits package covering health, retirement, wellbeing, and more, along with optional benefits to meet the diverse needs of our employees.
About Us

Since 1882, Dow Jones has been finding new ways to bring information to the world's top business entities. Beginning as a niche news agency in an obscure Wall Street basement, Dow Jones has grown to be a worldwide news and information powerhouse, with prestigious brands including The Wall Street Journal, Dow Jones Newswires, Factiva, Barron's, MarketWatch and Financial News.
This longevity and success is due to a relentless pursuit of accuracy, depth and innovation, enhanced by the wisdom of past experience and a solid grasp on the future ahead. More than its individual brands, Dow Jones is a modern gateway to intelligence, with innovative technology, advanced data feeds, integrated solutions, expert research, award-winning journalism and customizable apps and delivery systems to bring the information that matters most to customers, when and where they need it, every day.

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