Strategic Communication Outreach Specialist

Strategic Communication Outreach Specialist

Red Carrot is seeking a Strategic Communication Outreach Specialist to develop and execute integrated communication strategies and marketing initiatives that promote the customer's research and technology program and expand readership of its flagship publications. This senior-level role blends strategic planning with hands-on content creation and stakeholder engagement.
Key Responsibilities
Develop and execute comprehensive outreach strategies and promotional campaigns across multiple audiences and channels
Lead marketing efforts to grow magazine subscriptions and digital readership, including quarterly promotions and author feature coordination
Create written and visual content for social media, web pages, and electronic newsletters
Conduct market research and reader surveys to refine outreach strategies and measure campaign effectiveness using analytics
Provide staffing and marketing support for tradeshows, conferences, and outreach events
Translate complex technical and policy information into compelling narratives for technical and general audiences
Support internal communications and employee engagement initiatives
Minimum Qualifications
Bachelor's or Master's degree in Communications, Marketing, Public Relations, Journalism, or related field
6-10 years of progressively responsible experience in strategic communications, digital marketing, and public affairs
Demonstrated track record developing social media campaigns that measurably grow subscriptions or readership
Federal environment experience and familiarity with transportation research (highway/surface transportation) preferred
Ability to obtain a USDOT Personal Identity Verification (PIV) credential
Benefits at Red Carrot:
Training and Development

Tuition reimbursement and professional trainings for eligible employees.
Healthcare

Top-tier medical, dental, vision, life insurance and long-term disability coverage.
401(k) Plan

401(k)-retirement and Roth plan with company matching and no vesting period.
Profit Sharing

Discretionary profit-sharing plan to all eligible employees after one year of employment.
Paid Time Off

Provides flexible work hours, paid time off, and 11 federal holidays.
About Us:
Red Carrot is an award-winning, woman-owned small business built for the complexity of federal government work. We partner with clients to advance their goals

powered by a team fueled by passion, backed by intelligence, and grounded in expertise.
From day one, we've applied industrial engineering principles and data analytics to solve complex problems with precision. Our approach is research-centric, data-informed, and audience-oriented

and it's how we deliver work that actually moves the needle.
We exist to strengthen the organizations and communities we serve through trusted, purposeful communication. That's not a tagline

it's the standard we hold ourselves to on every engagement.
Headquartered in Miami, Florida, with a strong and growing presence in Washington, D.C., our team works with clients across the country. Distance doesn't dilute our service. We build capacity where our clients need it, delivering Strategic Communications, Customer Experience, Management Consulting, and Human Capital Solutions that fit their mission

and their moment.
We're the partner organizations turn to when communication challenges are real, the stakes are high, and the work has to matter.