Communications Lead

Communications Lead, Citi Private Bank Asia, Vice President
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Job Overview
At Citi, we get to connect millions of people across hundreds of cities and countries every day. And we've been doing it for more than 200 years. We do this through our unparalleled global network. We provide a broad range of financial services and products to our clients – whether they be consumers, corporations, governments or institutions – to help them meet their biggest opportunities and face the world's toughest challenges.

Shape your Career with Citi

We’re currently looking for a high caliber professional to join our team as Communications Lead, Citi Private Bank Asia, Vice President .

The Communications Lead, Citi Private Bank Asia is a seasoned professional who integrates subject matter and industry expertise within a defined area. Contributes to standards around which others will operate. Requires in-depth understanding of how areas collectively integrate within the sub-function as well as coordinate and contribute to the objectives of the entire function. Requires basic commercial awareness. Developed communication and diplomacy skills are required in order to guide, influence and convince others, in particular colleagues in other areas and external/internal audiences. Has responsibility for volume, quality, timeliness and delivery of end results of an area. May have responsibility for planning, budgeting and policy formulation within area of expertise. Involved in short-term planning resource planning.

In this role, you’re expected to:

Work with partner groups and Public Affairs colleagues to develop integrated Communications strategies that support franchise-wide priorities and business line specific programs

Draft organizational announcements, initiative-specific communications and talking points, including the coordination of employee-related events.

Ensure effective communication cascades and channels that distribute targeted information at the franchise, business line and local team level

Writing communication updates and messages as per the Communications plan or to support franchise wide activities as well as business/function line communication

Providing communications support for major projects

Coordinating communication videos

Source, develop, and ensure relevance of content for various channels.

Development and implementation of the communications strategy to maintain and strengthen reputation among the key audiences, based on the business and marketing strategy, global and local priorities

Promotion of the key advantages of the company, its products and services with external and internal communication instruments among key external audiences and employees

Building and strengthening work with the key media pool, key audiences and their representatives. Influencing company’s reputation in the public sphere

Anti-crisis communication and mitigation of communication crisis

Development of the social media practice usage to strengthen company’s positioning and reputation.

Conduction of the public opinion research and development of informational campaigns and services to strengthen company’s positioning and reputation

Organize and assist the public speaking of business/function management team (speeches at the forums and conferences, interviews, commentary in the media).

Assist the business/function with all information required to strengthen company’s reputation and for implementation of the Public affairs strategy

Conduction of the monitoring and analytics of Citibank presence in the media/public field and a plan of relevant corrective actions

Appropriately assess risk when business decisions are made, demonstrating particular consideration for the firm's reputation and safeguarding Citigroup, its clients and assets, by driving compliance with applicable laws, rules and regulations, adhering to Policy, applying sound ethical judgment regarding personal behavior, conduct and business practices, and escalating, managing and reporting control issues with transparency.

As a successful candidate, you’d ideally have the following skills and exposure:

Qualifications

Knowledge of communications and 6-10 years of experience

Strong communications (written, verbal and interpersonal) skills, including tact, diplomacy, and ability to influence senior executives

Integrity, maturity, dependability, a positive professional attitude

A team player who will implement initiatives effectively and motivate others to perform their task

Excellent organizational and project management skills

Experience or demonstrated ability to work effectively in a team-based environment within a heavily matrixed organization

Track record of success in delivering high quality work in a fast paced and dynamic environment

Critical competencies include oral communication, written communication, project management, relationship building, results orientation and strategic orientation

Education:

Bachelor’s degree in business management, communications, marketing or another related field

Citi is an equal opportunity employer, and qualified candidates will receive consideration without regard to their race, color, religion, sex, sexual orientation, gender identity, national origin, disability, status as a protected veteran, or any other characteristic protected by law.

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