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Director OF Digital Strategy

Virtual Vocations Inc · New York, NY, USA · Remote ·

Job type:
Full Time

Reporting directly to the CMO, the full-time remote Web and Digital Strategy Director will oversee the strategic roadmap for the corporate website and related digital assets, focusing on enhancing web KPIs and collaborating with cross-functional teams to support business objectives.
Key responsibilities

Develop and implement strategies to optimize web performance metrics such as traffic, lead conversion, and SEO
Manage relationships with creative, web, and digital agencies while driving web strategies for marketing campaigns and product launches
Ensure the website's content, usability, and overall administration of the content management system (CMS) meet organizational standards

Required qualifications

Bachelor's degree in a related field
10-plus years of experience in web strategy within corporate or high-tech environments
Strong understanding of web usability, accessibility standards, and web technologies
Proven experience with data analysis and reporting on web-related KPIs
Excellent leadership and project management skills in an agile environment