Digital Marketing Consultant

Company Description

Peralta Design is a brand and digital agency led by Creative Director Ramon Peralta, drawing on decades of experience with world-class organizations such as Priceline, BiC, the NFL, and Dr. Scholl’s. The team has helped hundreds of businesses, non-profits, municipalities, and corporations launch and grow while elevating their visual identity. Guided by a vision to help dreamers, entrepreneurs, and organizations scale through strong brand strategy, advanced technology, and high-level design, Peralta Design focuses on solving complex branding, web, and digital marketing challenges. The company is committed to delivering superior customer service and measurable value, consistently striving to exceed client expectations. At Peralta Design, collaboration, listening, and results drive the promise behind “We Launch Brands®.”
Role Description

The Digital Marketing Consultant is a full-time, on-site role based in Shelton, CT. This role is responsible for developing and executing digital marketing strategies across channels such as search, social media, email, and web to support clients’ brand and business objectives. Day-to-day work includes analyzing web and campaign performance data, preparing reports, and recommending optimizations to improve reach, engagement, and conversions. The consultant collaborates closely with designers, content creators, and account managers to align marketing initiatives with brand strategy and client goals. Responsibilities also include advising clients on marketing and sales funnels, identifying growth opportunities, and staying current with digital marketing trends and tools.
Qualifications

Strong skills in Digital Marketing and Web Analytics, including campaign management, performance tracking, and optimization.
Experience in Marketing and Marketing Strategy, with the ability to design and implement integrated marketing plans.
Understanding of Sales processes and how digital marketing supports lead generation and conversion.
Proficiency with common digital tools and platforms (e.g., Google Analytics, advertising platforms, marketing automation or CRM systems).
Excellent communication, presentation, and client consulting skills, with the ability to explain data-driven recommendations clearly.
Ability to work collaboratively on-site in a fast-paced, creative agency environment and manage multiple client projects simultaneously.
Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
Prior agency experience or experience working with diverse clients and industries is beneficial.

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