Business Development Representative - Digital Ads

Business Development Representative - Digital Ads

MarketStar is seeking a Business Development Representative (BDR) to support a leading digital advertising and media technology platform. In this role, you will engage prospective advertisers through outbound prospecting efforts, generate qualified sales opportunities, and help drive pipeline growth. This is an excellent opportunity for a motivated sales professional looking to build expertise in digital advertising, media technology, and business development.
Location: Ogden, UT Hybrid
What Will You Do?
Engage prioritized advertiser prospects through strategic outbound prospecting activities.
Execute multi-channel outreach campaigns utilizing email, phone, and social selling techniques.
Qualify prospective advertisers by identifying business needs, platform fit, timing, budget, and readiness to engage.
Schedule and coordinate qualified discovery conversations with sales stakeholders.
Maintain detailed and accurate records of prospect interactions, qualification criteria, next steps, and engagement activities within CRM systems.
Partner closely with internal stakeholders to ensure smooth lead handoff and opportunity progression.
Track and report outreach activity, response rates, qualified meetings, and pipeline contribution metrics.
Participate professionally in client-facing and internal meetings, representing MarketStar with excellence.
Other applicable duties as assigned.
What Will You Need to Succeed?
1-2 years of Business Development Representative (BDR), Sales Development Representative (SDR), or related sales experience.
Experience in outbound prospecting, including email, phone, and social media outreach.
Strong written and verbal communication skills with the ability to engage professionally with prospective clients.
Digital advertising, ad buying, media technology, or platform sales experience preferred.
Strong time management, organizational, and CRM management skills.
Ability to assess prospect needs and effectively qualify sales opportunities.
Comfortable participating in client-facing discussions and presenting professionally in virtual meetings.
English language proficiency required; Mandarin fluency preferred for international market coverage.
Ability to work standard business hours aligned with assigned region.
Results-oriented mindset with a commitment to achieving activity and pipeline goals.
What We Offer:
Structured learning and career development programs
Mental health program
Generous Paid Time Off policy
Paid medical leave
Child/Dependent care reimbursement
Education reimbursement
401k match, hardship loan program, access to financial wellness advisor
Comprehensive healthcare coverage including medical, dental, and vision
Compensation Range: $ 40,000 - $ 50,000 USD per year.
The hourly pay range for this position is between $ 19.23 and $ 21.63 USD. This pay structure may also include a variable bonus component of $ 5,000.00 USD annually. There are several factors to consider including but not limited to, the role's responsibilities, experience, location, education/training, internal equity, and key skills. Your recruiter will provide more detailed information during the interview process.
MarketStar is firmly committed to Equal Employment Opportunity (EEO) and to compliance with all federal, state, and local laws that prohibit employment discrimination. Reasonable accommodations are available on request for candidates taking part in all aspects of the selection process. If you are an individual who identifies as someone with a disability and require reasonable accommodation(s) to complete any part of the job application process, please contact us at people.success@marketstar.com for assistance.