Inside Sales & Marketing Coordinator

Plan and execute targeted, ROI-driven marketing campaigns across the Southeast region
Manage paid and outbound acquisition channels to drive lead generation and pipeline growth
Leverage industry platforms such as:
ConstructConnect
PlanHub
Proactively identify, track, and advance new business opportunities
Analyze performance data to continuously optimize campaigns and improve results
Refine audience targeting and messaging to enhance lead quality and conversion rates
Maximize return on marketing investment (ROI) through ongoing testing and optimization
Partner with sales leadership to improve lead flow, follow-up, and pipeline conversion
Monitor and report on key performance metrics, including CPL, pipeline growth, and revenue contribution
Marketing & Communications

Coordinate marketing campaigns to support business growth and brand awareness.
Assist with developing marketing materials such as brochures, presentations, email campaigns, and promotional items.
Coordinate customer events, trade shows, industry conferences, and networking opportunities.
Support recruiting marketing initiatives by promoting TEC's employer brand, website content and marketing. Ensure all marketing materials align with TEC branding standards.
Administrative & Reporting

Maintain accurate customer, prospect, and lead databases.
Prepare weekly and monthly sales and marketing reports.
Track and report key performance indicators (KPIs) related to lead generation, customer engagement, and marketing effectiveness.
Assist leadership with special projects and market research initiatives.
Coordinate with branch leadership and operations teams to identify customer opportunities.
Maintain records of customer contacts, marketing campaigns, and event participation.
EDUCATION & QUALIFICATIONS

Associate's or Bachelor's degree in Business Administration, Communications, Sales, or related field.
Minimum of 3-5 years of experience in inside sales, sales support, customer service, marketing, business development, or a related role.
Construction, industrial services, or related industry experience preferred.
Strong communication, relationship-building, and customer service skills.
Proficient in Microsoft Office Suite, including Excel, Word, PowerPoint, and Outlook.
Experience with CRM systems and sales tracking platforms preferred.
Strong organizational, time management, and attention-to-detail skills.
Ability to manage multiple priorities and meet deadlines in a fast-paced environment.
Self-motivated with the ability to work independently and collaboratively.
Sales-driven mindset with a strong focus on customer engagement, lead generation, and revenue growth.
WORK ENVIRONMENT

Collaborative, team-oriented environment with opportunities for professional growth and development.
Hybrid work arrangement, with up to 15-20% travel to meetings, field visits, trade shows, company events, and regular customer interactions.

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