Social Media Marketing Specialist

Empower is a fast-growing profitable startup that is on a mission to transform the gig economy, so that hard-working drivers can earn a sustainable living. We are seeking a highly motivated, creative, energetic, responsible, and detail-oriented marketing and social media associate. If you want to be a member of a team that is disrupting Uber and cares about making a difference for gig economy workers, then we’d love to hear from you.

This is an in‑person role based out of McLean, Virginia. Remote candidates in New York or Miami will also be considered.

Role Overview
As the Marketing and Social Media Associate you will be responsible for growing the company’s social media presence and online profile. You will lead content creation and be responsible for optimizing engagement across all social media platforms. You will have access to the executive leadership team of Empower. It is expected that 20% of your time may be spent on other operational efforts, including assisting with event planning and we’re looking for a team player who is looking to make an immediate impact at a high‑growth disruptive startup.

Detailed Responsibilities

Drive organic growth on social media accounts by creating, editing, posting, and engaging with content across all social media channels

Produce, film, and edit dynamic short‑form video content to be used as ads, including on‑the‑ground “man‑on‑the‑street” interviews

Create, edit, and produce graphics, memes, and video content

Source, identify, and action online and offline strategic partnerships including with influencers

Review social media channel analytics regularly to create actionable insights

Build and grow online communities

Assist with email and other non‑social media marketing

Candidate Requirements

1‑3 years experience in social media focused on content creation, engagement and growth or evidence of an ability to organically grow a social media following

Proficiency in video production and editing, with experience creating and optimizing short‑form content.

Ability to produce, edit, and publish content of various formats (video, image, and text)

Strong understanding of social media analytics

Highly organized with a bias for action

Strong attention to detail

Accountable

Ability to thrive and adapt in a fast‑paced startup environment

Ability to display the utmost level of professionalism in confidential meetings

What Do We Offer

Competitive Compensation: $60,000 - $80,000 + equity + performance based bonus + competitive benefits

Being part of a great team to better the lives of millions of people

Exposure to C‑Suite and other senior team members across all departments

No dull or unchallenging days

Opportunity for advancement and increased responsibility

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