Student Social Media Strategist (Fall)

Pay Range: Targeted salary $10.00 per hour, based on experience

Benefits Eligible: No

Work Schedule: Part-time, variable — Mon–Fri, 8:00 AM–5:00 PM (contingent on class schedule)

Travel: Not required

For Best Consideration Date: 07/31/2026

Position Introduction
The LLC is seeking a creative, platform-savvy student to serve as its Social Media & Outreach Strategist . This role owns the MLLL department’s digital presence — building awareness, growing engagement, and telling the department’s story across Instagram and other social platforms.

This is not a “post-and-forget” role. We’re looking for someone who thinks strategically about content, actively proposes new ideas, understands what resonates with a student audience, and treats the department’s social media as something worth building — not just maintaining. Day-to-day LLC support duties are a shared team responsibility alongside the primary strategy work.

Duties include but are not limited to the following :

Social Media Strategy & Content

Own and manage the MLLL and LLC Instagram presence, including feed posts, stories, reels, and highlights

Develop and maintain a semesterly content calendar aligned with key moments: placement season, cultural events, enrollment periods, and department milestones

Write engaging, on-brand captions, calls-to-action, and short scripts for video voiceovers

Propose and lead recurring content series — such as faculty spotlights, student language journeys, “Meet the Department” features, and language tips — without being prompted

Coordinate with the Videographer and Designer to brief, request, and schedule content assets needed for planned posts

Stay current on social media trends, platform updates, and content formats relevant to a university audience

Outreach & Promotion

Actively promote LLC and MLLL events, programs, and services across digital channels to increase student awareness and foot traffic

Build and maintain relationships with language club leaders to cross-promote events and expand organic reach

Identify and pursue collaboration opportunities with other OU departments, student organizations, and campus media

Draft promotional copy for email announcements, digital signage, and other departmental communications as needed

Analytics & Reporting

Monitor Instagram Insights and other analytics tools to track reach, engagement, follower growth, and content performance

Prepare a brief monthly report for the LLC Manager summarizing performance trends and recommendations

Use data to inform content decisions and refine strategy over time

LLC Daily Support — Shared Team Responsibility

Assist students with language placement tests and assessment procedures

Respond to placement-related emails and direct student inquiries to appropriate resources

Support faculty and staff with day-to-day administrative and technical requests

Maintain a clean, welcoming, and professional atmosphere in the LLC space

Work collaboratively with LLC staff and student team members on larger departmental projects

Required Attachments
Missing documents will result in the application being marked Incomplete.

Resume

Current OU class schedule (Spring, Summer, and/or Fall 2026)

Portfolio sample: examples of social media content, campaigns, or any work that demonstrates your ability to engage an audience.

A link to an Instagram, LinkedIn, or other platform you have managed is acceptable.

Required Skills

Ability to speak, read, and write clear, concise English

Highly organized and able to manage multiple tasks and deadlines simultaneously

Strong initiative — brings ideas forward and follows through without being prompted

Able to communicate effectively and build rapport with students, faculty, and staff

Customer service orientation

Able to work collaboratively within a small, interdepartmental team

Strong writing ability — clear, engaging, and adaptable in tone across platforms

Advertised Physical Requirements

Ability to communicate, including expressing oneself or exchanging information with others

Ability to sit or stand for short or extended periods of time

Ability to engage in repetitive motions including movements of the hands, wrists, or fingers

Ability to attend and support on-campus events as needed for live coverage and outreach

Required Education

Must be currently enrolled in the Fall semester as a student at the University of Oklahoma. Hiring is contingent upon verification of current student status.

Department Preferences

Demonstrated experience managing or growing a social media account (personal or organizational)

Familiarity with Instagram, short-form video platforms, and content scheduling tools

Understanding of social media analytics and how to use data to guide content decisions

Experience writing captions, promotional copy, or scripts for short-form video

Comfortable coordinating with a creative team (designers, videographers) to brief and request assets

Familiarity with languages other than English (not required, but valued in a multilingual environment)

Prior customer service or student-facing work experience

Hiring Contingent Upon a Background Check
No

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