Product Manager - Marketing, Senior Associate

Unleash your expertise in product development and optimization by leveraging user research, analyzing metrics, and collaborating across one of the world’s most innovative financial organizations.

As a Senior Associate on the Product Marketing team, you'll play a key role in supporting the build and scaling of products that empower marketers — from how content is created and managed, to how it's governed and scaled across the marketing content supply chain.

You will help shape innovative product capabilities supported by user research and stakeholder feedback and continuously improve our existing tools and platforms.

You will collaborate closely with cross-functional teams, including the performance marketing team and lines of businesses and play a crucial role in shaping the future of our creative and content production capability.

Job Responsibilities

Partner with the Product Lead to identify new product opportunities that reflect the needs of our stakeholders through user research and discovery

Support day-to-day co-ordination of the content ecosystem, ensuring alignment with business priorities, marketer workflows and activation needs

Assist with vendor relationships, support processes, and tool performance tracking; support onboarding and pilot programs for new

Consider and plan for upstream and downstream implications of new product features on the overall creative production experience

Support the collection of user research, journey mapping, and analysis to inform the strategic product roadmap and surface potential product features that deliver value

Analyze, track, and evaluate product metrics across the product development lifecycle

Write requirements, epics, and user stories to support product development

Enhance communication between development and business leads so that asks and solutions are clearly understood by both sides

Act as a center of knowledge, maintaining deep curiosity about marketing operations and creative production tooling, and sharing learnings with the broader team

Manage day-to-day operations across vendor platforms including Writer.ai, Canva, and Moveable Ink — covering user access, configuration support, quality monitoring, and user enablement

Build and maintain strong working relationships with key stakeholders across marketing, technology, legal, and compliance

Required Qualifications, Capabilities, and Skills

3+ years of experience or equivalent expertise in product management or a relevant domain area

Proficient knowledge of the product development lifecycle

Experience in product lifecycle activities including discovery and requirements definition

Ability to partner on enterprise-level applications from proof of concept through to mature production environments

Excellent communication skills, comfortable engaging with stakeholders at all levels and documenting requirements in agile story form

Proven stakeholder management skills across cross-matrix organizations, spanning both business and technology teams

Preferred Qualifications, Capabilities, and Skills

Hands‑on experience with AI content generation or dynamic personalization platforms

Familiarity with creative production workflows and content governance processes in a marketing organization

Experience in agile environments including Jira, supporting scrum teams and presenting outcomes to business partners.

Experience working alongside legal, compliance or risk functions in a regulated industry

Exposure to AI‑assisted content tools and an awareness of responsible AI considerations in a marketing context

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