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AVP, Lifecycle Marketing: B2C Campaigns & Engagement

Synchrony · Orlando, FL, USA ·

Pay:
75.000 - 130.000
Job type:
Full Time

Synchrony is seeking an AVP, H&W Lifecycle Marketing to lead B2C programs that build customer engagement and industry awareness. You will own select campaigns end-to-end—from email capture to education and brand engagement—ensuring readiness with the Customer Service team and cross-functional alignment with Marketing, Product, Analytics, Compliance and Legal.
You will shape lifecycle programs, manage calendars, and collaborate with agencies to optimize ROI while maintaining regulatory standards.

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