Digital Marketing Strategist

Faithful Platform is disrupting the jewelry industry by offering high-quality engagement rings at unbeatable prices while providing

exceptional

one-on-one service.

We’re looking for a

Digital Marketing Strategist

who is both a strategic thinker and a hands-on executor—someone who thrives in an entrepreneurial/small business environment, loves digging into data, and can turn insights into action.

Location:

On-Site in Lexington, KY Office

Target Start Date:

Flexible

Reports To:

Marketing Director

What You’ll Do:

Own and optimize

marketing analytics —track key KPIs, analyze campaign performance, and drive data-backed decisions to improve lead generation and conversions.

Manage and refine our

SEO strategy

to increase organic traffic and enhance search rankings.

Develop and execute

email marketing campaigns , including automation, segmentation, and A/B testing, to nurture leads and drive sales.

Assist in overseeing our

website , working with developers to improve user experience, conversion rates, and performance tracking.

Support content marketing efforts, ensuring that blogs, landing pages, and YouTube descriptions are optimized for engagement and lead generation.

Analyze and report on

customer acquisition channels , working to improve ROI across all platforms.

Work closely with our affiliates and ambassador program to track performance and refine strategies.

Collaborate with the marketing team to develop

data-driven experiments , uncover insights, and optimize efforts across all platforms.

Stay ahead of

digital marketing trends , bringing new ideas and strategies to the table.

What We’re Looking For:

Excellent character, personal values, and alignment with the mission and values of Faithful Platform is of the utmost importance.

4-5+ years of experience

in strategic digital marketing, with a proven track record of driving measurable growth.

Highly

analytical and data-driven , with experience in results-based marketing and familiarity with attribution tools like Google Analytics, CRM systems, and other marketing automation tools.

A

self-starter

who takes ownership and thrives in an entrepreneurial, fast-paced environment.

Solid understanding of

SEO/AEO, conversion rate optimization, and email marketing best practices .

Experience with

e-commerce or lead-generation marketing

(bonus if in luxury goods or other high-trust sales).

Strong understanding of digital performance metrics and how to optimize campaigns for growth.

What You’ll Gain:

Be part of a

mission driven company

changing the way people buy engagement rings.

Work in a collaborative, fast-paced environment where your ideas and impact matter.

Full-time salary and benefits, plus opportunities for growth within a scaling company.

Competitive pay based on skill level and experience

401K Matching Program (begins after 6 months of employment)

15 PTO Days

Short-Term and Long-Term Disability

Allowed to make all personal jewelry purchases at cost

More opportunities to grow in your career as FP grows

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