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Associate Marketing Manager - Temporary

Hasbro · Renton, WA, USA ·

Pay:
$78,000-$78,000/yr
Job type:
Temporary

Associate Lifecycle Marketing Manager – Contract (Contingent Worker) Location: Hybrid out of Renton, WA | Duration: 12 months | Compensation: $40–$60 per hour (USD)
What You’ll Do Build, QA, and deploy email and app messaging campaigns from brief through execution, ensuring accuracy, on‑time delivery, and brand consistency.
Support the development and maintenance of automated lifecycle workflows, including onboarding, re‑engagement, and retention journeys.
Segment audiences and implement personalized messaging tactics using player behavior and product data to drive engagement.
Collaborate with cross‑functional partners in Product Marketing, Creative, and Business Intelligence to align campaign execution with broader marketing goals.
Monitor campaign performance metrics (open rates, click rates, conversion, retention) and surface insights and recommendations to the team.
Run hypothesis‑based A/B tests on subject lines, content, timing, and segmentation, and contribute to weekly performance reporting.
Help maintain list health, suppression logic, and compliance standards across messaging channels.
What You’ll Bring Hands‑on experience building and launching email and/or in‑app messaging campaigns, ideally within a marketing automation or CRM platform (e.g., Braze, Iterable, Salesforce Marketing Cloud).
Strong attention to detail and ability to catch errors before they go out the door.
Comfort working with data to inform decisions, including basic segmentation, performance analysis, and reporting.
Clear written and verbal communication skills; ability to collaborate effectively across teams.
Ability to manage multiple campaigns simultaneously in a fast‑paced environment.
Genuine interest in games or the games industry (plus).
2–5 years of experience in lifecycle marketing, CRM, or a related marketing role.
Nice to Have Experience with mobile app messaging (push notifications, in‑app messages).
Familiarity with HTML/CSS for email template editing.
Experience working on global consumer brands.
4‑year college degree or equivalent experience.
Additional Details This is a temporary assignment providing services to Wizards through an external staffing agency. If selected, you will be employed by Workwell as a W2 employee and not an employee of Wizards.
Employment Type: Contingent Worker.
Benefits for contingent workers: Medical, Dental, Vision, Health Savings Accounts, Employee Assistance Program, 401(k) retirement plan, Paid Sick Leave (variable based on location), Paid Time Off and Holiday Pay.
Full‑time employees receive additional benefits; refer to the benefits listed above for contingent workers.

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