Web Content - Production Artist

Web Content | Production Artist

We are seeking a highly creative 3D & Concept Web Content | Production Artist with a strong social-first mindset to support global marketing and social initiatives. This role combines visual storytelling, concept development, and 3D artistry to create engaging content that resonates with audiences across social media, marketing campaigns, paid media, franchise initiatives, and community activations.
This is not a traditional production-focused video editing role. The ideal candidate understands how brands show up in social conversations and can transform strategic ideas into compelling visual experiences that drive engagement, sharing, and audience connection.
The successful candidate will partner closely with Creative, Marketing, Social, and Production teams to bring concepts to life through high-quality artwork, visual explorations, campaign mockups, key visuals, and presentation-ready creative assets.
About the Ideal Candidate
The ideal candidate is a social-first visual storyteller who combines strong 3D and concept art expertise with a deep understanding of how audiences engage with content online. They can move seamlessly from strategic concepts and early visual explorations to polished campaign-ready creative, helping bring marketing ideas to life in ways that are memorable, shareable, and authentically connected to the franchise gaming community.
Required Skills & Qualifications
Education
Bachelor's degree in Art, Design, Visual Communication, Animation, Digital Media, Game Art, Marketing Design, or a related field preferred.
Equivalent professional experience and an exceptional portfolio will also be considered.
Experience
Professional experience in 3D art, concept art, visual development, entertainment art, gaming, marketing design, or related creative disciplines.
Demonstrated experience taking projects from concept through final execution.
Experience creating content for marketing, social media, brand campaigns, entertainment, gaming, or community-focused initiatives.
Experience working within fast-paced creative environments with rapid feedback and iteration cycles.
Experience with, or a strong understanding of, the franchised gaming is highly preferred.
Experience utilizing AI-enhanced creative workflows is a plus.
Core Skills
Social-First Creative Thinking
Strong understanding of social media culture, audience behavior, and platform-native creative development.
Ability to create content that is engaging, shareable, and culturally relevant.
Visual Storytelling & Concept Development
Expertise in visual communication and translating ideas into compelling creative concepts.
Strong understanding of narrative development, composition, lighting, color, form, and design principles.
3D Art & Creative Production
Proficiency with industry-standard 3D modeling, rendering, concept art, and visual development tools.
Ability to create assets at multiple fidelity levels, from early concept sketches to polished final artwork.
Collaboration & Communication
Strong partnership skills with Creative, Marketing, Social, Production, Community, and leadership stakeholders.
Ability to present concepts clearly and create presentation-ready visual materials.
Candidate Requirements
Top Priority Qualifications
Social-first creative mindset

with an understanding of how content succeeds across social platforms.
Strong portfolio demonstrating:
3D artwork
Concept development
Visual storytelling
Campaign creative
Mockups and key visuals
Marketing-focused creative work
Proven ability to transform strategic ideas into compelling visual executions.
Ability to rapidly iterate, incorporate feedback, and develop multiple creative directions.
Strong understanding of marketing and social content development.
Knowledge of franchised gaming and its cultural relevance within gaming and entertainment communities.
Portfolio Requirement
A portfolio is required and should clearly demonstrate:
Concept development process
3D artwork
Marketing and social creative execution
Visual storytelling capabilities
Campaign and brand-related work
Assessment Process
Interview Process
The hiring process includes

two assessment rounds :
Round 1
Sponsor Interview
Full-Time Employee (FTE) Panel Interview
Round 2
Social Media Team Interview
Candidate Preparation
Candidates should be prepared to:
Present and discuss their portfolio in detail.
Walk through creative projects from concept to execution.
Explain their creative process and decision-making.
Demonstrate social-first thinking and marketing-oriented creative development.
Discuss experience creating work for gaming, entertainment, or community-driven audiences.
Performance Measurement
Success in this role will be measured through:
Social engagement performance
Content interaction metrics
Reposts and shares
Campaign KPI achievement
Quality and effectiveness of creative deliverables
Contribution to marketing and social media initiatives
Ability to deliver creative solutions aligned with business and brand objectives
Cross-functional collaboration and stakeholder satisfaction
Key Responsibilities
Create high-quality 3D artwork, concept art, visual explorations, key visuals, sketches, mockups, and campaign assets.
Translate creative briefs, marketing objectives, franchise moments, and strategic initiatives into compelling visual concepts.
Develop environmental imagery, product visualizations, presentation materials, and campaign creative that communicate ideas effectively.
Produce creative assets adaptable across social media, paid media, websites, events, presentations, and marketing channels.
Support social-first marketing initiatives by creating visually engaging content designed for audience interaction and shareability.
Collaborate with Creative Directors, Art Directors, Marketing teams, Social teams, Producers, and cross-functional stakeholders.
Explore multiple design directions and visual solutions while maintaining a high bar for creativity and quality.
Contribute to campaign ideation, concept development, and visual storytelling efforts from initial exploration through final execution.
Stay current on gaming, entertainment, technology, design, and cultural trends to identify creative opportunities.
Leverage emerging creative technologies and AI-enabled workflows to improve ideation, experimentation, and production efficiency.
Ensure all creative work aligns with brand standards, accessibility requirements, confidentiality guidelines, and community expectations.
Unique Selling Points
Opportunity to shape how one of the world's most recognizable gaming brands engages with its global community.
Direct impact on high-visibility marketing campaigns, social content, franchise moments, and community activations.
Work across owned, earned, and paid media channels with broad creative influence.
Collaborative environment partnering with Creative, Marketing, Social, and Production teams.
Ability to blend storytelling, concept art, 3D design, and social strategy into a single highly visible role.
Opportunity to experiment with emerging creative technologies and AI-enabled workflows.
Ideal for creative professionals who understand both marketing and social media and can bring brand stories to life in culturally relevant ways.