Freelance Content Creator - Clothing Brand Instagram

Freelance Content Creator – Clothing Brand Instagram

Twine Austin, TX
This role focuses on creating dynamic and engaging video content for a clothing brand's Instagram, with the aim of building anticipation for an upcoming product drop and growing the brand's online presence. The successful candidate will be responsible for planning, filming, and editing regular content that documents the brand's journey and connects with its target audience. The position is based in Austin with a hybrid work arrangement, and applicants open to travel are encouraged to apply. This is an excellent opportunity for a junior or mid-level videographer passionate about fashion, storytelling, and social media trends.
Deliverables

Plan and storyboard creative Instagram video content aligned with the brand's vision and marketing goals
Film and edit high-quality videos showcasing the brand's journey, behind-the-scenes moments, and product teasers
Produce consistent content from now through January to maintain audience engagement and anticipation
Collaborate on content ideas that resonate with the target market and reflect current social media trends
Ensure all content is optimized for Instagram formats (Reels, Stories, Posts) and adheres to platform best practices
Requirements

Proven experience in videography and video editing, ideally for social media or fashion brands
Proficiency with video editing software such as Adobe Premiere Pro, Final Cut Pro, or similar tools
Strong understanding of Instagram content strategies and audience engagement techniques
Creative mindset with the ability to generate fresh content ideas and adapt to evolving trends
Excellent organizational and time management skills to deliver regular content on schedule
Based in Austin or willing to travel for shoots as needed
Strong communication skills and ability to work independently or collaboratively
Portfolio of relevant video work, preferably with examples of Instagram or brand storytelling content
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