About Truthset
Truthset is a data accuracy company. We help brands, agencies, and platforms understand how accurate their audience data really is and activate against identities they can actually trust. Our Data Ratings (DRA) system provides independent, third-party accuracy scores for audience data, and our Truth Scores deliver identity-level signals that power smarter targeting, better measurement, and more confident media decisions.
About the Role
We're looking for a driven, strategic Partnerships Manager to lead demand generation efforts for Truthset's data marketplace presence and Data Rated audience products. This is a key commercial role on a lean, high-velocity team; you'll own top-of-funnel pipeline development while working closely with Senior Partnership Leadership to move deals forward across agencies, brands, and platforms.
This role is ideal for someone with a solid foundation in adtech, martech, or data sales who's ready to step into a more ownership-oriented position and help shape how Truthset goes to market at scale.
What You'll Do
Own and drive outbound pipeline development across agency holding companies, independent agencies, brands, DSPs, and data partners
Lead demand generation strategy for Truthset's marketplace integrations and Data Rated audience products
Identify, research, and engage key decision-makers and champions across target accounts
Craft and execute tailored outreach sequences across with messaging that connects Truthset's accuracy story to real buyer pain points
Qualify and advance opportunities through the funnel, partnering closely with senior Partnerships leads on discovery, deal progression, and close
Own deal creation from beginning to end, driving opportunities through the full sales cycle from prospecting to close
Maintain pipeline hygiene and accurate forecasting in HubSpot; contribute to reporting and deal reviews
Develop a strong point of view on the competitive and partner landscape-identity, data quality, audience targeting, and measurement
Support preparation of partner-facing materials, proposals, and presentations
Over time, help build out SDR processes and playbooks to scale demand generation efforts
What We're Looking For
3-5 years of experience in sales, business development, or partnerships,preferably in adtech, martech, or data audience solutions
Proven track record of building pipeline and hitting targets in an outbound or consultative sales environment
Deep familiarity with the programmatic and data ecosystem such as DSPs, DMPs, data marketplaces, identity resolution, or audience activation
Strong communicator with the ability to translate complex data concepts into clear, compelling value propositions
Self-starter who thrives in a fast-moving, resource-efficient environment with high ownership expectations
Proficient in HubSpot or comparable CRM; comfortable with LinkedIn Sales Navigator and modern prospecting tools
Collaborative-someone who wants to win as a team
Bonus Points
Experience selling into agency holding companies or COE teams
Familiarity with data accuracy, data quality scoring, or identity verification concepts
Background at a data company, identity provider, or measurement platform
Experience building or refining outbound sales processes from the ground up
Compensation
Base Salary:
$120,000 - $140,000
OTE (On-Target Earnings):
Up to $200,000
Competitive benefits package
Equity consideration based on experience
Why Truthset
Work at the forefront of data accuracy and identity
High visibility role with direct access to senior leadership and real ownership from day one
Collaborative, low-ego culture with room to grow into a team-building capacity
Competitive compensation, commission structure, and benefits
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Partnership Manager: Marketplace & Audience Partnerships
Truthset, Inc. · New York, NY, USA ·
- Pay:
- $120,000-$140,000/yr
- Job type:
- Full Time