VP Marketing

Senior Vice President of MarketingWe're seeking an experienced marketing leader who can balance strategy with execution while leading a talented team across multiple marketing disciplines. You'll partner closely with executive leadership to shape brand strategy, accelerate demand generation, optimize marketing performance, and drive business growth across enterprise, mid-market, and SMB customers.Senior Vice President of Marketing BenefitsCompetitive compensation packageExecutive leadership role reporting directly to the CEOOpportunity to lead and develop an established marketing organizationSignificant influence on company strategy and growthCollaborative executive leadership teamEntrepreneurial environment with strong growth initiativesSenior Vice President of Marketing Requirements12-15+ years of progressive marketing leadership experienceExperience leading integrated, multi-channel marketing organizationsStrong performance marketing and demand generation backgroundProven success driving pipeline growth, customer acquisition, and revenueExperience managing marketing budgets of $10M+Experience leading, developing, and mentoring high-performing marketing teamsStrong understanding of brand strategy, product marketing, digital marketing, content marketing, paid media, and customer journey optimizationExecutive presence with the ability to influence cross-functional leadership teamsData-driven decision maker with experience using marketing analytics and performance metrics to optimize resultsBachelor's degree required; advanced degree preferredSenior Vice President of Marketing ResponsibilitiesDevelop and execute the organization's overall marketing strategyLead brand marketing, demand generation, performance marketing, product marketing, content marketing, public relations, affiliate marketing, event marketing, and customer experience initiativesDrive qualified pipeline growth and measurable revenue contributionManage marketing investments and optimize ROI across all channelsDevelop customer segmentation and go-to-market strategiesPartner with Sales, Product, Finance, and Executive Leadership to support company growthRecruit, coach, and develop a high-performing marketing organizationMonitor market trends, competitive activity, and emerging marketing technologies to maintain competitive advantageBuild scalable marketing processes that support continued business growth