Searching for a Web Analyst (Florida)

Are you an \"A+\" player? Do you like challenges? Are you passionate about your work? Do you like free coffee? Will you fight others for the last cupcake? Do you want to work at an entrepreneurial, growing company in West Palm Beach? We are currently looking for star players to add to our team. If you enjoy an unstructured, fast-paced environment where the only limit to your growth is your own capabilities, contact us today. All of our employees receive plenty of freedom, and 10% of their time on independent projects (just like Google!)
Looking For An Innovative Thinker A Web Analyst turns data into insight. They are persistent and shrewd at looking at data in fresh, creative ways. They perform deep analysis of user behavior, digging into all the data sources to determine how viewers behave in the digital world. Looking beyond the obvious, they uncover interesting patterns and surprising correlations.
Enabling a Planner and Do-er Our Analyst works closely with clients and project teams to gather requirements and determine the measurements of success. In addition to developing tagging plans and specifications, they ensure proper implementation and ongoing analysis of the program. Throughout the process, they organize findings into insightful, actionable recommendations.
Living in the Near Future With a never-sated curiosity about the latest innovations in business, technology, design, marketing and beyond, they have strong opinions about what users are doing and where it's all going.
Excellent Communicator Web Analyst will summarize findings and distills them into clear, convincing Keynote presentations. They inspire clients and the rest of the team to explore new territory, re-think assumptions, and make effective improvements.
Responsibilities Evaluate business goals and objectives, collaborating with various stakeholders to develop tracking/tagging strategies and project scope for new and existing initiatives
Working with project stakeholders, develop KPIs designed to monitor and improve site features and business goals
Collaborate with development teams to install and configure various analytics platforms, creating implementation recommendations and guides for use by development teams
Lead analytics tagging activities, providing technical recommendations based on business requirements
Coordinate with development and QA teams to ensure data accuracy and resolve any data integrity issues
Develop standard methods and documentation for project delivery, reports, and integration
Interpret web traffic data and skillfully incorporate findings from surveys, usability studies and ethnographic research
Align and consolidate as necessary disparate data sources
Design, execute and evaluate A/B and multivariate tests to improve user experience
Optimize customer experience through click-pattern analysis
Stay abreast of current trends and best practices in web analytics implementations, tools & techniques
Inject thinking, have opinions and make recommendations; all to make our work smarter, more innovative and more effective
Develop documents that communicate clearly and powerfully articulate insights and actionable recommendations
You At least 5 years experience in analytics, or related field
Experience analyzing web data and click-pathways
Expert knowledge of tracking software, especially Google Analytics
Experience with statistics and ROI modeling
Basic knowledge of general internet technologies such as HTML, JavaScript and tracking/pixel structures
Familiarity with SEO concepts and best practices
Consensus-builder, accustomed to working with a variety of stakeholders
Able to be a strong advocate for web analytics and motivate clients and team members to act upon insights

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