Senior Media Associate, AdOps

Role
As a Senior Media Associate - Ad Operations Specialist you’ll own the end-to-end trafficking, QA, and campaign launch process across digital media channels. You’ll thrive in a fast-paced environment, enjoy solving technical challenges, and take pride in delivering flawless campaign execution.

You'll work closely with media teams, vendors, and platform partners to ensure campaigns are launched accurately, pixels and tags fire correctly, and every detail is optimized for success.

You will:

Own the QA process, from campaign set up to launch and maintenance.

Work with third party vendors to verify creative updates and rotations.

Work with external partners to troubleshoot campaign issues.

Ensure pixels and tags are firing properly on campaign landing pages.

Manage your deadlines and workflow.

Own the quality and consistency of your deliverables.

Experience:

Foundational knowledge of GMP and Social platforms

An understanding of dynamic Ad serving (Dynamic Creative Optimization)

A basic understanding of how testing gets set-up

Fundamental skills in standard and rich media Ad trafficking software for display, video, mobile, search, and other emerging channels

Experience in how pixels and tags are set up in a tag manager using if/then logic

The ability to transform Ads into their granular components for reporting purposes

Transfer your knowledge of trafficking upstream to assist in the population of the trafficking documents to pass off to media teams

Able to work with minimal supervision while maintaining focus and productivity

Govern in some capacity all the above technical requirements according to an agency SOP

Ability to multi-task and meet deadlines, while paying attention to details

Ability to work effectively under stressful situations and tight deadlines

Excellent project management, planning, and organizational skills

Strong problem-solving skills

Ability to work independently and seek help when needed

Flexibility in a constantly changing environment

What we offer:

Maternity and parental leave extra days

Competitive benefits packages

Vacation, compassionate leave, sick days, and flex days

Access to online services for families and new parents

Diversity and Inclusion Board with 12 affinity groups

Internal learning and development programs

Enterprise-wide employee discounts

And more…

The Talent Team at Critical Mass is focused on ensuring we provide the best training, onboarding, and employee experience possible! Our new hires & employees are the future of our organization, and we want to set you up for long-term success. In an effort to do so, we expect our team to work from anoffice a minimum of 3 days a week .

The ask stems from our want to:

Strengthen opportunity for continuous learning

Improve collaboration and team relationships.

Increase employee engagement

This work model balances the need for individual flexibility while maintaining the relentless customer focus we provide at CM. We understand that not everyone may feel comfortable with this expectation, so we ask that you please let us know immediately if there are any concerns so we can help navigate accordingly.

#J-18808-Ljbffr