Business Analyst, Global Consumer Insights Director

Title- Business Analyst, Global Consumer Insights Director LOCATION: San Francisco, CA – Onsite, critical 4 out of 5 days a week
HOURS: 8:30 – 9:00 AM to 4:30 – 5:00 PM, with flexibility for occasional global calls
REQUIRED EDUCATION Bachelor’s degree in any field
TOP 5 REQUIRED SKILLS Minimum 12 years of experience in a consumer insights role, either in house or at a research agency
Experience leading Brand Tracking research
Experience leading innovation and product development research for physical goods
Experience launching research via self-service research platforms (e.g. Suzy, Zappi, etc.), including defining research goals, recommending appropriate methodologies, writing questionnaires and/or discussion guides, managing online surveys and/or moderating qualitative discussions, conducting qualitative and quantitative analysis, and writing findings presentations
Experience managing research agency relationships, including defining research goals, recommending appropriate methodologies, managing the RFP process, and managing vendor relationships to ensure reports meet desired objectives
TECHNOLOGY PROFICIENCIES Microsoft Suite including Office, Word, Powerpoint, Excel
Data analysis in Microsoft Excel
Self-service research platforms, especially Suzy or Zappi
PREFERRED ATTRIBUTES Experience leading and mentoring a team
Experience collaborating with cross-functional partners, particularly across brand marketing and product innovation
Experience presenting to executive leadership
Ability to translate data into insights that get at the “why” and the “so what”
Budget management
Ability to see the bigger picture of consumer research while also minding the details of research design and data analysis

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