The VP (Vice President), Product & Design will lead product experience and roadmap development across the NFL’s portfolio of digital products and platforms, translating vision and strategy into scalable execution. As a key member of the Global Digital Fan Engagement leadership team, this executive will lead Product and Design functions responsible for creating world-class fan experiences across web, mobile, connected television (CTV), identity, subscription, and viewing platforms.
Working in close partnership with Strategy & Growth, Technology, Content, Marketing, Business Operations, and other key departments across the NFL, the VP, Product & Design will translate business priorities into product roadmaps and deliver experiences that deepen fan engagement, improve experience quality, and support the NFL's long-term strategic priorities.
This role requires an experienced and dynamic product executive capable of leading organizational evolution, establishing product management excellence, and building a high-performing team within a complex and highly visible media ecosystem.
Responsibilities:
Own the product roadmap for the NFL’s fan-facing product portfolio across web, app, CTV, identity, and subscription experiences
Partner with Strategy & Growth to translate enterprise priorities and agreed business objectives into product roadmap decisions, prioritization, sequencing, and execution plans
Lead short-term, seasonal, and multi-year product roadmap planning and sequencing, aligned to the broader long-range business plan and agreed investment priorities
Establish product management practices that improve prioritization, execution quality, and organizational alignment
Product Delivery & Performance
Hold end-to-end accountability for product roadmap execution, sequencing, delivery excellence, experience quality, product operating cadence, and post-launch value optimization across the digital portfolio
Translate agreed strategic priorities into delivered product outcomes that support business goals
Partner with Strategy & Growth to define KPI frameworks, measurement processes, and post-launch evaluation methodologies
Drive a culture of continuous improvement through experimentation, learning, and iteration
Fan Experience & Design Leadership
Lead the Product and Design organizations responsible for creating engaging and intuitive fan experiences
Establish experience standards and design principles across content discovery, viewing, personalization, subscription, and engagement journeys
Ensure consistency and quality across all fan-facing experiences
Cross-Functional Leadership
Partner with Technology to align product roadmaps with technical feasibility, platform architecture, capacity management, and release planning
Partner with Strategy & Growth to translate agreed business objectives, priority fan segments, value propositions, and desired outcomes into product experiences
Partner with Content and Marketing to ensure product experiences, content value, and marketing execution reinforce the broader strategy
Build strong executive partnerships that improve decision making and organizational coordination
Communicate tradeoffs, risks, dependencies, and recommendations to senior leadership
Organizational Leadership
Lead and develop a high-performing Product and Design organization
Build team capabilities through coaching, succession planning, and talent development
Foster a culture of accountability, collaboration, and product excellence
Required Qualifications:
15+ years of product management experience, including leadership roles in digital media, streaming, sports, technology, or subscription-based businesses
Experience leading product organizations responsible for large-scale consumer digital platforms
Demonstrated success delivering complex product roadmaps that drive measurable business outcomes
Experience leading cross-functional teams within highly matrixed environments
Strong understanding of digital consumer experiences, content ecosystems, subscription products, and engagement platforms
Experience leading Product, UX/UI, Design, or adjacent digital experience functions
Leadership Profile:
Proven track record collaboratively shaping and delivering product roadmaps that drive business outcomes across large-scale consumer digital platforms
Demonstrated success delivering product roadmaps that support acquisition, engagement, retention, and monetization objectives within DTC or subscription-led businesses
Strong commercial acumen with the ability to collaborate effectively with Strategy leaders on revenue, customer value, and growth opportunities
Strong experience operating in complex organizations and aligning cross-functional teams to deliver solutions that meet both business objectives and fan needs
Executive communicator capable of translating priorities, risks, tradeoffs, and performance into clear narratives tied to business goals
Strong product judgment, creative instincts, and operational discipline, with a passion for delivering exceptional consumer experiences
Travel:
This position will require travel to key NFL meetings and events, including occasional nights and weekends, especially during the NFL season.
Terms/Expected Hours of Work:
NFL employees are required to work a minimum of 40 hours per week in the office.
Salary / Pay Range:
$225,000 - $325,000 USD
Benefits Information
To learn more about our comprehensive benefits offerings, please visit: NFL BENEFITS
At the NFL, in-person work at our offices is a top priority because it allows us to collaborate more effectively, build stronger connections, and maintain the culture that drives our success. This role requires onsite presence at an NFL office or stadium location, and remote and/or hybrid working options are not offered.
NO RELOCATION ASSISTANCE WILL BE PROVIDED.
The NFL is committed to building an inclusive work environment that reflects our incredible fan base. We provide an environment of mutual respect where equal employment opportunities are available to all employees and applicants without regard to status as protected by applicable federal, state, and local laws.
WHO WE ARE:
NFL Core Values:
Respect: Everyone matters. We celebrate diverse opinions, honor hard work, and value every contribution.
Integrity: We do what's right, even when it's tough. We hold ourselves accountable and always follow through.
Team Responsibility: We support each other and our communities. No one is bigger than the game, and every action impacts others.
Resiliency: We set high standards, overcome adversity, and adapt to challenges, always striving for excellence.
Build Talent: We develop and nurture potential, empowering individuals to grow and succeed.
Execute: We take action with precision, delivering results that drive our goals forward.
Inspire: We motivate others through vision, energy, and a commitment to excellence.
Live Our Values: We embody our core principles in every decision and action.
Know the Business: We stay informed, understand our industry, and make decisions that strengthen our position.
Think Big: We challenge the status quo, envision bold possibilities, and strive for transformative impact
WHO YOU ARE:
Talent Attributes: What we expect for our employees:
Embody an enthusiastic, proactive can-do attitude
Embracegrit,free from ego orentitlement
Excel as a relationship builder, with the ability to influence
Eager learner, driven by passion rather than justambition
Encompasses an incredible work ethic with an agile mindset
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VP, Product & Design New Inglewood, California, United States
National Football League · Inglewood, CA, USA · Remote ·
- Pay:
- $225,000-$325,000/yr
- Job type:
- Seasonal