Senior Copywriter: SMB Growth Campaigns & Content

H&R Block is seeking a Senior Copywriter to craft customer-centered messaging across SMB acquisition, engagement, retention, and growth. You’ll translate business goals, customer insights, and marketing strategies into clear, persuasive content that strengthens brand affinity.
You’ll collaborate with Creative, Marketing, CRM, Product Marketing, Analytics, and Design to develop integrated campaigns across digital and traditional channels, balancing creativity with performance-driven storytelling.

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