Account Director, Sr.

As the Sr. Account Director,you will act as the go-to resource for clients. The Sr. Account Director, is a trusted strategic advisor that understands a clients’ pain points, financials, project scopes, brand, and strategic growth needs to grow the lifetime value of client accounts. This role requires a go-getter attitude, high-level of awareness and business development, time management, the ability to take charge to deliver results for the client, while maintaining internal team rapport and cross channel communication skills.

Essential Functions

Partner closely with client contacts to engage in new opportunities, continue identifying areas to propose new solutions , and improve current solutions, while driving positive change for their brand

Create innovative digital presentations that focus on client’s business goals across the entire customer journey

Proactively communicate with clients about account related activities, provide exceptional client service, day-to-day support , and strategic support on projects, services, and all client facing initiatives

Lead client conversations with confidence pertaining to upsells and renewal opportunities

Manage upsells and renewals proposal process, presentations, and contract closure

Partner with internal teams and departments to deliver integrated digital communication solutions from beginning through completion

Develop strong relationships with external and internal team members

Prepare account service-related documents such as agendas, reports, proposals, PowerPoint presentations, contract scopes, pricing, and other client communications, and correspondence

Participate and document discussions during client meetings

Follow up on action items from internal and client meetings
Understand our products and services as well as client strategies and business goals to ensure accurate project deliverables

Continuously grow your digital knowledge through personal development

Understand client billing and report monthly to finance department

Supervisory Responsibility

Conduct weekly one-on-one with the CEO, COO, CFO, Chief Client Officer, and assigned team members

Conduct weekly department meetings

Maintain current and future organization chart

Hold a minimum of one webinar a year

Hold innovation Friday every 6 months

Partner with Biz Dev to update service offerings, contracts, and sales deck twice a year

Present services to sales two times a year

Assist sales on new business pitches when needed

Convey all costs to the CEO, COO, and CFO and maintain a sheet that tracks all department expenses (if applicable)

Hold employee performance reviews in accordance with the company schedule

Attend leadership training and follow company leadership guidelines

Create goals and growth paths for staff

Hold one cross-department meeting every 6 months

Build relationships and generate leads from key industry partners when possible

Create one thought leadership survey a year with the help of the Ignite marketing team

Monitor key accounts and attend calls to save any canceling accounts

Partner with Talent Acquisition to create and maintain job descriptions and salary ranges for all positions within your department

Required Qualifications

10+ years of experience as an Account Manager, supporting high-value clients, within a digital agency or marketing firm

Comprehensive knowledge of digital marketing across Paid Media, Earned media, Email, CRO, Web/Creative, or other channels

Previous experience successfully growing existing client accounts year over year

Strong business acumen and business development background

Passion for client services with a passion for wowing clients

Ability to manage several high-complexity projects

Excellent written and verbal communication skills to foster optimal team and client relationships

Excellent organizational and time management skills with strong attention to detail

Proven ability to discover, promote, and sell solutions and services that would support client needs

A professional demeanor within and outside of the agency business

Strong knowledge of Microsoft Office Suite – including Outlook, SharePoint, Teams, Excel, and PowerPoint

Ability to create detailed and engaging presentations

Strong time management and delegation skills with the ability manage multiple priorities

Core Competencies

Comprehensive knowledge of digital marketing across Paid Media, SEO, Content, Social, PR, Email, CRO,

Strong sales and business development

Team management

Client & Account management Capabilities

Excellent Communication

Leadership capabilities

Expectations

Manage a book of business with revenue equivalent to the Client Services plan

Net 15% annual revenue growth of accounts managed and overseen

Client annual retention of 85%

End to end management of the renewal process

Identify, manage and close client upsells

Ignite Visibility is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, creed, religion, disability, sex, age, ethnic or national origin, marital status, sexual orientation, gender identity or presentation, pregnancy, genetics, veteran status or any other status protected by state or federal law.

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