Associate Search Marketing Specialist | Associate SEO & AI Search Specialist

Organic Search SpecialistOur mission at 97th Floor is to elevate people and brands we believe in. That's what we're focused on when we help our clients meet their marketing goals and lead people to brands and products they need.You'll thrive here if you're motivated to do work you're proud of, you enjoy close collaboration, and you're naturally curious about how search engines and AI search actually work.We've partnered with companies like AT&T, Oatly, eos, and Zoom. And now we're looking for someone who wants to dive into organic search with curiosity, motivation, and genuine excitement to learn.What You'll DoWork on a team with a content marketer, advertiser, designer, and your manager — the account director. Your team works with about 7-10 clients. You will support the organic search strategy for your clients' sites, focusing on:Conduct keyword researchConduct AI prompt research to help determine demand within the prompt sets your content marketer builds for AI search.Assist with content mapping — checking whether existing pages are a strong semantic match for a given AI prompt, and flagging gaps where new content may be needed.Keep learning — algorithm changes, platform updates, and the fast-moving world of AI-driven search.Complete regular technical health check-ins on client sites (using the team's technical monitoring template) to catch crawl or indexing issues early.Run SERP analysis on new content and optimizations to spot schema opportunities and SERP features worth targeting.Help identify new internal linking opportunities (target page, referring page, and suggested anchor text) for your team to recommend.Apply link quality-assurance criteria when reviewing potential referring sites for backlink opportunities.Monitor keyword rankings and AI visibility in STAT, review Google Search Console for technical issues, and help keep monthly reporting up to date.Learn business models and bottom-line factors for your clients, and start connecting search performance to what actually matters to them.What We're Looking ForBachelor's degree in marketing or a related field (preferred, not required)1-2 years experience with SEOExperience in Google Workspace/Excel, especially Google SheetsFamiliarity with Google Analytics (GA4), Google Search Console, or keyword/rank-tracking tools (STAT, Ahrefs, or similar) is a plusStrong analytical skills with extreme attention to detailExcellent written and verbal communication skillsSelf-starter who is always trying to learn more in an ever-changing environmentA growth mindset — constantly learning, testing, and evolving with the industryBenefitsHealthcareMedical: 75% paid for employees; 50% for dependentsDental: 75% paid for employees; 50% for dependentsVision: 75% paid for employees; 50% for dependentsLife Insurance: 100% paid by 97th Floor (coverage = 1x salary, up to $350,000)Savings + RetirementHSA with up to $150/month match (rolls over and is yours permanently)FSA option for dependent care401(k) with up to 4% company matchROWE (Results Only Work Environment)This is a big one. We don't track hours, but we care deeply about results. You work when, where, and how you want — as long as the work gets done. No vacation policy, no time tracking, no office requirements. Autonomy and accountability go hand in hand here. You're always welcome in our Lehi office (coworkers + snacks!), but you choose when you come in.Parental LeavePrimary caregiver: 12 consecutive weeks paidSecondary caregiver: 6 consecutive weeks paidPerks97th Floor Library: Ask for a book and we'll buy it. Read anything already on the shelf. No checkouts required.Conferences & Training: We cover most online trainings and local conferences, plus occasional out-of-state events (travel included) with manager approval.On-site Gym: 24/7 access with lockers and showers.Thanksgiving Point Corporate Pass: Up to 8 people per visit; discounts included.Sundance Corporate Pass: Winter and summer access for skiing, boarding, hiking, and more.Note: Benefits and perks can change.