Marketing & Account Coordinator

This hybrid role serves two connected functions at 1 Bold Step: bringing marketing deliverables to life and keeping client account work on schedule. One day you're building a killer one-pager or setting up an email campaign in HubSpot, the next you're the reason five different deliverables land on time without anyone breaking a sweat. If you love a good design asset as much as a well-organized Asana board, this is your happy place.

As our Marketing & Account Coordinator, you'll create on-brand design assets, execute campaign content, help keep HubSpot data clean, and serve as the day-to-day coordination point for assigned client accounts, keeping the trains running so the team can focus on the big picture. While this role has defined primary responsibilities, agency life requires flexibility. You'll occasionally work on projects outside your core job description to support client needs and business priorities.

Role Split & Time Allocation

This role could be a part time or full time position

Marketing Coordination: 60%

Account Coordination: 40%

Agency Reality: While these percentages guide your focus, some weeks will look different depending on client deadlines, campaign launches, or whatever fire needs putting out. Your Growth Strategist and Director of Client Operations & Project Management will help you navigate the shift.

Marketing Coordination Responsibilities

Creating graphic design assets, including:

Client and company presentation decks and supporting graphics

One-pagers and sales collateral

Social media graphics

Visual assets for marketing campaigns

Executing email marketing campaigns and landing pages in HubSpot

Performing list and data management tasks, ensuring data quality and integrity (typically in HubSpot and/or spreadsheets)

Scheduling and publishing content across channels

Assists in managing and organizing events, including onsite events, webinars, and podcasts

Supporting content creation and distribution efforts

Executing other marketing tasks as assigned

Account Coordination Responsibilities
Be the calm in the chaos. This is where you become the person clients and teammates count on to know what's happening, what's next, and what's stuck.

Serving as a day-to-day operational point of contact for clients on assigned accounts

Following up with clients on outstanding approvals, assets, feedback, and deliverables

Assisting with Asana board management, ensuring sprint fields and task status stay current

Supporting standup meetings alongside the Growth Strategist, flagging items that are late or stuck

Distributing meeting notes and translating decisions into Asana tasks

Coordinating logistics for marketing events, webinars, or trade shows as needed

Stakeholders & Reporting

Reports to: Director of Client Operations & Project Management

Takes Direction From: Growth Strategists

Works with

Growth Strategists: day-to-day direction, escalations, account strategy

Campaign Manager: keyword strategy, performance tracking, design requests

HubSpot Admin: Systems work and project planning

Client teams: account support, project coordination, and communication

Core Competencies Required
Must have:

1–2 years of experience in marketing coordination, account coordination, or a related agency role

Detail-oriented and self-directed

Adaptable in dynamic agency environments

Strong written and verbal communication skills

Ability to create on-brand visual assets in Canva

Basic proficiency with HubSpot or similar marketing automation platforms

Comfortable with CRM and project management systems (Asana preferred)

Working knowledge of AI tools (e.g., ChatGPT, Claude) to support content creation, research, and day-to-day workflow efficiency

Time management skills to balance dual responsibilities

Comfort with ambiguity and changing priorities

A “get it done,” “I'll figure it out” attitude

Nice to have:

Experience in agency or professional services environments

Familiarity with B2B marketing

Familiarity with Agile marketing methodology or sprint-based workflows

Knowledge of social media platform specifications

Paid holidays, vacation, and sick time; flexible work hours; casual work environment; Simple IRA with company match; company bonus structure; health insurance stipend; life insurance benefits; and a downtown Grand Rapids office with free parking.

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