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Remote | Product Marketing Manager $50-$90/hour

24-Mag Llc · New York, NY, USA · Remote ·

Job type:
Contract

Specialised Part-Time Consulting OpportunityWe are sharing a specialised part-time consulting opportunity for experienced product marketing professionals with hands-on expertise in positioning, product launches, enablement, adoption analysis, competitive strategy, and win/loss research.This role focuses on designing and evaluating realistic product marketing environments that reflect the tools, data, workflows, and judgement calls encountered in professional marketing organisations. Selected experts will create authentic scenarios, define expected outcomes, review completed work, and establish standards that distinguish strong product marketing judgement from plausible but ineffective approaches.Key ResponsibilitiesProduct Marketing Scenario DesignDevelop realistic tasks based on product marketing work you have personally performedDefine the underlying business issue and the decision a strong practitioner should reachCreate scenarios involving incomplete, conflicting, or messy product and market informationEnsure tasks require genuine professional judgement rather than simple information retrievalDesign challenges that reflect real-world product marketing workflowsPositioning & MessagingDevelop and evaluate scenarios involving product positioning and market differentiationAssess messaging against customer needs, market context, and competitive alternativesReview value propositions, positioning choices, and supporting evidenceIdentify weak assumptions, inconsistent messaging, or unclear differentiationApply practical judgement grounded in hands-on product marketing experienceProduct Launch StrategyDesign scenarios involving launch planning, readiness, and executionEvaluate launch priorities, dependencies, sequencing, and stakeholder coordinationAssess whether launch plans appropriately reflect market and customer considerationsIdentify readiness gaps or execution risksReview recommendations for practical launch effectivenessSales & Go-to-Market EnablementEvaluate enablement materials and go-to-market supportReview whether messaging, positioning, and supporting information equip commercial teams effectivelyAssess alignment between product marketing, sales, and broader go-to-market objectivesIdentify gaps in enablement strategy or executionEvaluate recommendations for improving market-facing readinessWin/Loss AnalysisDevelop and review scenarios involving win/loss researchAnalyse customer feedback, sales information, competitive dynamics, and deal outcomesAssess whether conclusions are supported by available evidenceIdentify recurring patterns, positioning weaknesses, or competitive issuesEvaluate recommendations based on win/loss findingsAdoption & Product PerformanceReview product adoption and behavioural dataAssess usage patterns, customer engagement, and potential barriers to adoptionEvaluate whether proposed actions are supported by available product analyticsIdentify misleading interpretations or overlooked signalsReview recommendations for improving product adoption and market performanceCompetitive Intelligence & ResponseDevelop scenarios involving competitor activity and market changesEvaluate competitive positioning and response strategiesAssess trade-offs between alternative product marketing actionsIdentify unsupported assumptions or overreactions to competitive developmentsApply practical judgement to competitive response decisionsMarketing Systems & DataWork with simulated environments containing realistic email, storage, CRM, project management, social media management, web analytics, SEO/AEO, advertising, CMS, product analytics, and customer-support informationSpecify the documents, dashboards, personas, and tool states required for authentic product marketing scenariosReconcile information across multiple systems and sourcesEvaluate whether recommendations appropriately reflect available customer, product, and commercial dataIdentify missed dependencies, inconsistencies, or workflow failuresCRM, Product Analytics & Project ManagementWork with workflows modelled on a CRM such as SalesforceReview product analytics from platforms such as AmplitudeWork with project-management tools such as Asana, Linear, or equivalent platformsAssess product, customer, and commercial information across interconnected systemsEvaluate whether proposed decisions appropriately integrate data from multiple sourcesReference Answers & Evaluation CriteriaWrite or review reference solutions for product marketing scenariosDefine clear criteria separating strong professional responses from plausible but incorrect onesEstablish standards for diagnosis, positioning, prioritisation, launch execution, and competitive judgementExplain why particular decisions are stronger or weakerEnsure evaluation criteria reflect realistic product marketing practiceQuality Review & EvaluationReview completed scenarios and evaluate proposed product marketing decisionsAssess diagnostic reasoning, prioritisation, trade-offs, planning, execution, and reportingEvaluate multi-step work spanning several marketing and product toolsIdentify missed issues, incorrect interpretations, or weak recommendationsProvide clear written reasoning supporting evaluation decisionsIdeal ProfileHands-on professional experience in product marketingExperience personally owning product launches, positioning, and enablement, rather than solely managing teams responsible for executionStrong understanding of win/loss analysis, positioning, launch readiness, adoption, and competitive strategyComfortable working with a CRM such as SalesforceExperience interpreting product analytics through platforms such as AmplitudeComfortable using project-management tools such as Asana, Linear, or equivalent platformsStrong ability to analyse incomplete or conflicting market, customer, and product informationClear written reasoning and ability to explain why a product marketing decision is effective or ineffectivePrior experience developing AI training environments, reinforcement-learning environments, or simulated business case studies is strongly preferredRubric Academy or Rubric Bootcamp certification is strongly preferredComfortable working independently with structured evaluation frameworks and project guidelinesEngagement DetailsPart-time independent contractor engagementFully remoteFlexible scheduling based on project requirementsCompensation: $50–$90/hourWork focuses on product marketing, positioning, launches, enablement, adoption analysis, competitive strategy, scenario design, and expert evaluationApplicants complete a short multiple-choice knowledge assessment specific to product marketing before reviewProjects may be extended, shortened, or concluded based on project needs and performanceWork must be completed without using confidential or proprietary information belonging to any employer, client, institution, or other third partyH1-B and STEM OPT support is unavailable for this engagementAbout the PlatformThis opportunity is available through 24-MAG LLC. We connect experienced professionals with remote consulting opportunities across technical, evaluation, and project-based workstreams.By submitting this application, you acknowledge that your information may be processed by 24-MAG LLC for recruitment and opportunity matching in accordance with our Privacy Policy: https://www.24-mag.com/privacy-policy.