Integrated Marketing Manager

Piper Companies is seeking an Integrated Marketing Manager to join a fast‑growing organization within the data and AI software space for a hybrid permanent position in Austin, TX . The Integrated Marketing Manager will be responsible for developing and executing targeted marketing strategies that engage key enterprise accounts and drive measurable revenue impact.

Responsibilities

Develop and execute multi‑channel, full‑funnel marketing campaigns aimed at strategic enterprise accounts, ensuring alignment with business priorities

Build and refine account‑based marketing strategies and vertical‑specific initiatives to increase engagement and generate qualified pipeline

Collaborate closely with sales teams to segment and prioritize accounts, improve enablement efforts, and streamline lead/account transitions

Coordinate across internal marketing functions, including digital, events, email, and content, to deliver cohesive and personalized campaign experiences

Analyze campaign performance metrics such as engagement, pipeline influence, and sales cycle acceleration to optimize programs and improve ROI

Qualifications

5+ years of experience in B2B marketing, demand generation, or account‑based marketing within SaaS or technology‑driven companies

Solid understanding of ABM strategy, digital marketing channels, and end‑to‑end campaign lifecycle management

Experience leveraging CRM insights, customer feedback, and market research to inform targeted marketing initiatives

Proven ability to work cross‑functionally with sales leadership and marketing teams to align on revenue‑focused goals

Familiarity with marketing technology platforms such as Salesforce, HubSpot, and ABM tools (e.g., 6sense or Demandbase preferred)

Compensation
Salary Range: $110,000-$140,000/year (USD) + 10% target bonus

Comprehensive Benefits: Medical, Dental, Vision, PTO, and 401K

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