Account Executive

The Account Executive at Synapse Digital is a high-impact, revenue-driving role responsible for expanding market presence and developing long-term strategic partnerships within the home health and hospice sectors. This position plays a critical role in new business development, client acquisition, and brand representation.
Working closely with Sales and Marketing leadership, the Account Executive owns the full sales cycle from prospecting and cold outreach to contract negotiation and closing. This individual will proactively hunt new opportunities, generate qualified leads, conduct consultative discovery meetings, and deliver compelling product demonstrations that convert prospects into long-term partners.
Beyond direct sales, this role contributes to cross-functional initiatives, represents the organization at industry conferences and trade shows, and builds strong relationships with consultants, referral sources, and key stakeholders to support sustained company growth.

Primary Job Duties and Responsibilities
Business Development and Sales Execution

Conduct in-person visits to home health and hospice agencies to introduce Synapse Digital and Synergy products and services

Perform high-volume outbound cold calling to generate meetings and new opportunities

Identify, qualify, and penetrate new accounts through strategic prospecting and account hunting

Host professional and value-driven product demonstrations for prospective clients (minimum 3 per week)

Perform consultative needs assessments and cost-benefit analyses tailored to each organization

Present, promote, and position services effectively to decision makers and executive leadership

Lead contract negotiations and close new business agreements successfully

Consistently achieve or exceed established sales and revenue targets

Relationship Management and Market Development

Establish, develop, and maintain long-term business relationships with clients and industry partners

Build and nurture relationships with consultants, referral sources, and key industry stakeholders

Represent the company at industry trade shows, conferences, and networking events

Strengthen Synapse Digital brand presence within assigned territories

Reporting and Collaboration

Maintain accurate CRM records and update client information and pipeline activity daily

Provide consistent reporting on sales activities, forecasts, and results

Track and report weekly demo counts, monthly closes, and quarterly revenue against quota

Share market intelligence, client feedback, and competitive insights with leadership

Collaborate with Sales and Marketing teams to align outreach strategies

Participate in strategic planning meetings and cross-functional special projects

Leadership and Professional Contribution

Mentor and support junior sales team members when appropriate

Maintain high quality assurance standards and meet performance metrics

Contribute to organizational initiatives that drive operational excellence

Job Requirements and Qualifications

Minimum 2 years of proven sales experience; healthcare industry experience preferred

Experience in home health, hospice, or outpatient care settings strongly preferred

Demonstrated success in closing complex and multi-step sales cycles

Sales and Business Skills

Strong prospecting, cold calling, and new business development skills

In-depth understanding of the full sales cycle from lead generation through post-sale follow-up

Proven ability to shorten sales cycles and drive timely contract closures

Skilled in objection handling, negotiation, and consultative selling

Experience using CRM systems to track pipeline and forecast accurately

Professional Competencies

Excellent verbal and written communication skills

Exceptional organization, time management, and prioritization abilities

Ability to manage multiple accounts and deadlines simultaneously

Strong analytical skills to assess client needs and present tailored solutions

Professionalism and integrity when handling sensitive client information

Ability to thrive in a fast-paced and results-driven environment

Technical and Additional Requirements

Proficient in Microsoft Office Suite including Word, Excel, Outlook, and online research tools

Ability to quickly learn new software platforms and technologies

Reliable personal transportation and willingness to travel regularly within territory

Commitment to ongoing professional development and industry knowledge growth

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