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Digital Media Specialist

3MC Media, Inc. · Oakley, WI, USA ·

Job type:
Full Time

3MC Media is looking for a Digital Media Specialist who understands how the pieces of digital marketing work together and knows how to turn strategy, data, content, and media into results.

We're a full-service marketing agency working with clients across a variety of industries. Our work spans paid media, social media, content, websites, SEO/GEO, analytics, and integrated marketing campaigns.

We're looking for someone with strong hands-on experience in paid digital media and social media management, plus the analytical skills to understand what the data is telling us and what to do next.

This is an ideal role for a digital marketer who enjoys both the execution and the thinking behind it: building campaigns, managing social channels, analyzing performance, identifying opportunities, and continually optimizing based on what's working.

What You'll Do
Your primary responsibilities will span paid digital media, organic social media, analytics, and campaign optimization, including:

Build, manage, monitor, and optimize paid media campaigns across platforms such as Google Ads, Meta, LinkedIn, and other digital channels

Manage organic social media programs, including content planning, scheduling, publishing, monitoring, and performance analysis

Develop audience, targeting, channel, and campaign recommendations based on client goals

Monitor campaign performance and proactively identify opportunities to improve results

Analyze paid media, social media, website, and other digital performance data to uncover trends and actionable insights

Translate data into clear, understandable recommendations for clients and internal teams

Prepare recurring performance reports that explain not just what happened, but why it matters and what we should do next

Conduct keyword, audience, competitor, and market research to inform digital strategies

Collaborate with designers, writers, strategists, and clients to develop campaigns and content

Write or edit digital ad copy, headlines, calls to action, and social media content

Stay current on changes across advertising platforms, social media, search, AI, privacy, attribution, and the broader digital landscape

Manage multiple client accounts, campaigns, priorities, budgets, and deadlines

The Digital Chops We're Looking For
We're looking for someone who sees digital marketing as an ecosystem, not a collection of disconnected channels.

Ideally, you:

Have hands-on experience managing paid media campaigns, particularly Google Ads and paid social

Understand both paid and organic social media strategy and execution

Are highly comfortable with data and enjoy digging into performance to understand what's really happening

Know how to move beyond surface-level metrics and connect performance to meaningful business outcomes

Understand metrics such as CTR, CPC, CPM, CPL/CPA, conversion rate, ROAS, engagement rate, reach,

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