Mediabistro logo
job logo

Associate Director: Digital Marketing Optimization & Insights

Novartis · East Hanover, NJ, USA ·

Job type:
Full Time

Novartis is seeking an Associate Director of Digital Marketing Optimization to spearhead in-market digital experiences across audiences, content, channels, and media placements. The role emphasizes measurement planning, best-practice adoption, and innovative data capabilities to maximize marketing effectiveness and ROI.
The position requires strong leadership, extensive analytics experience, and the ability to drive cross-functional initiatives, dashboards, and A/B testing programs across the

#J-18808-Ljbffr