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Senior Growth Marketing Manager, Card Direct & Cross-Sell

American Express · New York, NY, USA ·

Pay:
$120,000-$120,000/yr
Job type:
Full Time

American Express in New York is seeking a Senior Manager, Customer Growth Direct Card Marketing to lead end-to-end Email and Direct Mail campaigns for existing Card Members, focusing on Cross-Sell, Upgrade and Standalone Supps to drive incremental revenue on premium products.
The role requires developing compelling marketing strategies, modernizing journeys, optimizing targeting, analyzing campaign performance data, and influencing our team’s financial investment roadmap while ensuring flawless

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