Senior Copywriter

Senior Copywriter
Department: RS-803 - Content - P&E - Creative Services

Employment Type: Permanent - Full Time

Location: US - New York

Description
DAZN is looking for a Senior Copywriter to lead voice and messaging across our NHL, MLB, and NBA campaign work. You'll write everything from big-swing brand campaigns and broadcast scripts to sharp, scroll-stopping social copy and sponsorship activations — setting the tone that motion, design, and edit teams build around.

This is a senior, largely self-directed role. You'll partner directly with Creative Director in market, as well as the global creative leadership within DAZN. The ideal candidate will be someone who protects the craft of the work under fast, game-driven deadlines. You should be as comfortable pitching a campaign platform in a room as you are punching up a caption ten minutes before puck drop.

Salary Range: $90,000 - $110,000

What You'll Be Doing:

Lead copywriting across NHL, MLB, and NBA campaigns, spanning brand platforms, broadcast/video scripts, social copy, out-of-home, and sponsorship activations

Develop campaign concepts and messaging platforms in partnership with Creative and design teams

Adapt tone and voice fluently across three distinct league identities — NHL, MLB, and NBA — as well as individual team and sponsor brand voices

Present concepts and copy directly to internal DAZN leadership and client/league stakeholders, articulating creative rationale with confidence

Partner closely with Motion Design, Video Editing, and Art Direction to ensure copy and visual language land as one unified idea

Ensure all copy complies with DAZN brand guidelines TOV, league, team, and player-likeness usage guidelines and legal/brand approval processes

Contribute to new-business and pitch decks, including big-idea campaign territories and tone-setting sample copy

What You'll Bring:

5–8+ years — of professional copywriting experience, with a portfolio strong in sports or culturally-driven brand work

Demonstrated experience writing for major sports leagues, teams, or sports-adjacent brands (NHL, MLB, NBA, or similar strongly preferred)

Proven ability to develop campaign ideas and messaging platforms, not just execute against a brief

Exceptional range across formats: long-form brand storytelling, broadcast scripts, and fast, punchy social copy

A sharp ear for each league's distinct fan culture and vernacular, and the versatility to move between them credibly

Strong presentation skills and comfort defending creative work to Creative Directors and clients

Experience mentoring or providing creative direction to junior writers

Ability to work at speed on real-time, sports-calendar-driven content without sacrificing craft

Meticulous attention to detail, brand guidelines, and approval/compliance processes

Benefits
Benefits include access to DAZN, up to 15 days of paid time off, health benefits (including dental & eye care), a sick time package, parental leave offering, voluntary benefits (such as basic life term, personal accident and short and long-term disability covering) and a 401(k) retirement plan. You’ll also find a family friendly community and learning and development resources.

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