Senior Product Marketing Manager (Enterprise)

We’re looking for a Sr. Product Marketing Manager. Enterprise to build enterprise GTM for Zapier’s next chapter
Your first priorities include standing up enterprise GTM for Sidekick (our newest product), shaping our governance narrative, and equipping Sales to win on technical differentiators
As product and market signals evolve, you’ll own positioning and packaging wherever Zapier Enterprise needs the most leverage
You’ll report to Jane Zhang, Director of Product Marketing, and partner closely with Sales, Product, and Marketing leaders to bring enterprise Zapier to market
Lead enterprise GTM strategy for new products like Sidekick, defining commercial packaging from design partnerships through to GA
Help shape our enterprise ICP and motion into a focused, repeatable GTM
Own our Governance story: how we position things like secure auths, identity management, and safety with agent use
Shape our talk track around Zapier’s differentiators like fluid determinism, and how they show up in the product
Work with our customer advocacy team on case studies and proof points that make the platform tangible for enterprise buyers
Bring product-level depth to competitive deals, grounding “why Zapier wins” in specific workflows and features
Collaborate with PMMs across narrative and product on positioning, launches, and the stories that support enterprise deals
Partner with product and sales to shape and close enterprise opportunities on new platform capabilities
Translate product updates into field-ready materials with revenue enablement, and feed deal feedback back to product on commercial readiness
Benefits Work from anywhere
Bonus program
Unlimited vacation policy
Great healthcare + dental + vision coverage*
Retirement plan with company match*
Stock options for every Zapien**
2 annual company retreats to awesome places
14 weeks paid leave for new parents
Home office setup stipend
Professional development allowance
You use data to form strong opinions from customer conversations, deal feedback, and packaging experiments, then bring a clear point of view into the room to drive decisions
You bring deep product and technical depth - you understand how an MCP or agent-based workflow works and can explain it in plain language for a C-level buyer
You have 8+ years in product marketing with meaningful time supporting enterprise sales
You’re comfortable collaborating async, with clear written updates, tight docs, and strong follow-through
You’re entrepreneurial at enterprise scale - you move quickly with the rigor enterprise deals require, and stay close to what buyers actually need
You’ve landed product-market fit for a new product before, turning pricing and packaging experiments into a repeatable motion that reached real customers and closed revenue
You’re comfortable with enterprise buyers: shaping proposals, supporting demos, and turning customer feedback into product and GTM inputs - credible with both executives and end-users
You actively use AI tools to work more efficiently - ideally you’ve built automations yourself

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