VP of Design, Sid Mashburn

WHAT IS THE BRAND? Mashburn is an Atlanta-based apparel & lifestyle brand launched in 2007 with a singular passion: taking care of people. The company designs, manufactures, & markets a nationally recognized assortment of menswear (Sid Mashburn) & womenswear (Ann Mashburn) alongside other high-quality, iconic brands. With a culture rooted in the values of Hopefulness, Helpfulness, Hard Work, Honesty, Hospitality, Humility, & Honor, Mashburn celebrates classic elegance with an ease & a warmth that invites others in. We want to be the world's go-to lifestyle shop – a place that embodies service & style, accessibility & luxury, and, for us, the very best of everything. Most excitingly, our story is still unfolding, & incredible growth opportunities lie ahead...
What Is The Mindset Do you believe that hospitality never takes a break?
Do you believe that serving people, at its heart, is cool?
Are you always looking for a way to not say 'no'?
Do you value the success of the team over the success of the individual?
Do you love clothes, love people, & love to have fun?
Is your attitude worth catching?
WHAT IS THE JOB? The Vice President of Design, Sid Mashburn leads design & product development for the Sid Mashburn brand, working closely with Mr. Mashburn & reporting to the EVP of Design & Product. This person brings the brand's vision to life. The individual will be accountable for the product from concept to production to performance. We are looking for a proven leader with an ownership mindset and a willingness to roll up their sleeves.
WHAT ARE THE RESPONSIBILITIES? Strategy & Brand Direction Translate the brand's vision into a seasonal product strategy for Sid Mashburn, in partnership with the EVP of Design & Mr. Mashburn, with the ultimate goal of growing the broader Mashburn brand and delivering on the company's financial ambitions
Build strong collections that carry our point of view on how a man could & should be dressing, grow the brand, & deliver on our financial goals
Advocate for our dedication to quality, service, value and style in every piece that we make.
Collaborate closely with our Ann Mashburn design counterpart to keep the Mashburn aesthetic consistent across men's & women's & share best practices
Partner with Merchandising & Planning online architecture thru category mix, SKU counts, pricing and good/better/best framework so the assortment is balanced, appealing and easy to shop
Design, Development & Lifecycle Create designs, sketches, prototypes, & consistently bring new & innovative ideas to the line
Own the process from market research, concept building, raw material selection to final approval, protecting design integrity & quality at every step
Guide the team on mood boards, color palettes, and creative direction
Manage the Product Development Calendar & hold the team accountable at every milestone
Partner with Technical Design on fit & quality & give clear direction in fittings to ensure our standards endure from Design through production to customer usage
Develop product directly with our factory partners, from first prototype through production handoff
Leadership Lead by serving: mentor, inspire, & develop a team of Design Associates, & build a high-performance team that stays
Create a culture of creativity, collaboration, & excellence in execution
Keep communication clear & partnerships strong with internal Cross Functional Partners & vendors
Demonstrate sound & candid judgment that builds trust with the Founders & the Leadership Team
Business & Financial Disciplined professional & fiscal management, including oversight of the Sid Mashburn design budget, headcount, product development logistics and sample costs
Partner with Production & Raw Materials on costing & factory negotiation, that begins with quality & enhances margins
WHAT ARE THE SKILLS? The Ideal Candidate Possesses The Following A track record of success as a creative leader at a high-growth consumer brand, preferably in retail, apparel & accessories including leading a design team & developing product directly with factories.
An instinct for what people want to wear - anticipating where style is headed rather than following the crowd
An excellent sense of style & color, & the ability to conceptualize a collection that feels unmistakably Sid Mashburn
Strong understanding of garment construction, fabric construction, finish, & behavior, as well as patternmaking
Exceptional presentation & story telling skills – able to present to large internal & external audiences
Strong business acumen: comfort with line plans, cost sheets, margin math, & selling reports.
Relentless curiosity about market opportunities & the technical side of product development across all categories
Motivated by a supply-side design mindset
Proficiency in Adobe Creative Suite (Illustrator, Photoshop), PLM systems, & Microsoft Office, including working fluency in Excel.
Skilled in sketching by hand or digital
A tireless work ethic & a passion for excellence, and an ability to thrive in a fast-paced deadline driven environment
A strong portfolio of work is required
This role is onsite in Atlanta. GA 5 days per week and salary will be based on experience and overall fit.

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