IPSY is seeking a VP, Lifecycle Marketing and Member Engagement to own strategy from first touch to long-term retention. You will lead the loyalty program, email, mobile, site marketing, retention, and win-back efforts, shaping measurement and operating models to prove CRM value.
You’ll design segmentation, guide budgets, and build a high-impact team, with a strong focus on data-driven decisions and cross-functional collaboration at the leadership level.
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VP of Lifecycle Marketing & Loyalty Remote Leader
Ipsy · New York, NY, USA ·
- Job type:
- Full Time