Mediabistro logo
job logo

Senior Director, Product and Brand Communications

Ladders · San Francisco, CA, USA · Remote ·

Pay:
$246,000-$340,000/yr
Job type:
Full Time

For our client, we are seeking a Senior Director, Product and Brand Communications to join the team of a leader in the Business Services space.

This leader will shape the integrated communications strategy for product and brand initiatives, with a particular focus on high-profile launches and consumer-facing storytelling. The role will partner closely with brand marketing, executive leadership, and cross-functional teams to turn insights, cultural moments, and complex ideas into compelling external narratives. The right candidate will bring deep experience guiding media, influencer, and creator relationships while building the visibility and credibility of the brand in a fast-moving market.

Location: San Francisco, CA - US based candidates only, no visa sponsorship available

Compensation: $246,000 – $340,000 annually

Responsibilities

  • Own and set the integrated product and brand communications strategy
  • Collaborate with Brand Marketing to create impactful campaigns from consumer insights and cultural moments
  • Drive 360-degree product launches, managing messaging, media, and influencer relations
  • Lead and develop a high-performing communications team
  • Partner cross-functionally to ensure cohesive storytelling in launches and campaigns
  • Prepare executives for external communications opportunities and media engagements
  • Cultivate relationships with media outlets to maintain consistent coverage and bring campaigns to life

Qualifications

  • 12+ years of experience in product, consumer, or brand communications, preferably in consumer tech
  • Proven experience leading large-scale consumer campaigns and product launches
  • Strong media and influencer relationships across consumer, business, and tech outlets
  • Experience collaborating with creators and brands for earned media campaigns
  • Demonstrated leadership in developing high-performing teams and managing agency partners
  • Fluency in fintech and consumer technology, especially regarding AI's impact
  • Exceptional writing and communication skills, with the ability to simplify complex ideas
  • Experience advising C-suite executives and partnering with cross-functional teams

Benefits

  • In-office work policy with flexible remote options and team events
  • Backup care for children, elders, and pets, plus subsidized commuter benefits
  • Comprehensive health, financial, and wellbeing benefits
  • Generous vacation policy and paid days off
  • 1% of time off to support local community organizations
  • Annual wellness stipend for eligible expenses
  • Up to 22 weeks of paid parental leave for birthing parents and 12 weeks for non-birthing parents
  • Access to family planning reimbursement

Our client is an equal opportunity employer. We encourage you to apply even if you don’t meet every qualification—your background could be exactly what this team needs.

#J-18808-Ljbffr