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Product Marketing Senior Specialist

Samsung · Plano, TX, USA ·

Job type:
Full Time

Marketing Strategy Specialist

This role is not eligible for immigration sponsorship. Samsung Electronics America, Inc. (SEA), the U.S. Sales and Marketing subsidiary, is a leader in mobile technologies, consumer electronics, home appliances, enterprise solutions and networks systems. For more than four decades, Samsung has driven innovation, economic growth and workforce opportunity across the United States—investing over $100 billion and employing more than 20,000 people nationwide. By integrating our large portfolio of products, services and AI technology, we're creating smarter, sustainable and more connected experiences that empower people to live better. SEA is a wholly owned subsidiary of Samsung Electronics Co., Ltd.

Role and Responsibilities

Position Objective

Assist in developing and executing integrated marketing strategies to align with business objectives and product goals.

Conduct competitive analysis to identify market trends, pricing strategies, and product positioning.

Collaborate with cross-functional teams to create marketing materials, sales support tools, and training resources.

Support forecasting and inventory planning to optimize product availability and sales performance.

Build and maintain strong relationships with key national and regional accounts to drive customer engagement.

Skills and Qualifications

Minimum Qualifications:

Bachelor's Degree in Marketing, Business Administration, or a related field.

4+ years of experience in product marketing or a related role.

Strong analytical skills with experience in market research and competitive analysis.

Proficiency in Microsoft Office Suite (Excel, Word, PowerPoint).

Excellent communication and presentation skills.

Preferred Qualifications:

MBA or advanced degree in Marketing or Business.

Experience working with online and big-box retailers.

Knowledge of digital marketing tools and platforms.