AI-Driven Digital Content Strategist

Flowers Foods is seeking a Digital Content Marketing Manager to drive the company’s digital content strategy across brand websites, retailer platforms, and AI-powered search experiences.
The role leads SEO/AEO, manages agency relationships, and defines content standards to improve discoverability and conversion. Collaboration with marketing, ecommerce, technology, regulatory, and agency teams is essential, with a focus on data-driven optimization and executive reporting.

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